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Print and Direct Mail Executive

2 weeks ago

Toronto, Ontario, Canada HelloFresh Full time
Job Description
The Senior Associate of Direct Mail plays a crucial role in executing and optimizing direct mail marketing campaigns to drive customer engagement and revenue growth at HelloFresh. We are seeking a results-driven professional to join our team as a Senior Associate, Direct Mail.

Main Responsibilities
  • Campaign Management: Manage relationships with external vendors, including printers, mail houses, data providers and creative agencies to ensure timely and cost-effective execution of campaigns.
  • Strategic Planning: Strategically allocate spend across various direct mail campaigns to ensure maximum impact within budgetary constraints, while continuously seeking opportunities for cost-saving measures.
  • Team Collaboration: Collaborate with cross-functional teams, including marketing, creative, and analytics, to ensure alignment of direct mail strategies with overall marketing objectives.

Requirements
  • Qualifications: Proficiency in Microsoft Office Suite/ Google Suite, demonstrated experience managing direct mail campaigns from concept to execution, strong analytical skills.
  • Education: Bachelor's degree in Marketing, Business Administration, or a related field.