Marketing Data

1 month ago


Canada Marketing Tip Full time
Marketing Data & Insights Analyst

At PointClickCare, we're seeking a highly skilled Marketing Data & Insights Analyst to join our team. As a key member of our marketing team, you will be responsible for analyzing and interpreting complex data to inform business decisions and drive growth.

Key Responsibilities:
  • Analyze and interpret large datasets to identify trends and insights that inform marketing strategies
  • Develop and maintain dashboards and reports to track key performance indicators (KPIs) and provide actionable insights to stakeholders
  • Collaborate with cross-functional teams to develop and implement data-driven marketing campaigns
  • Stay up-to-date with industry trends and best practices in marketing analytics and data science
Requirements:
  • 5+ years of experience in marketing analytics or a related field
  • Strong analytical and problem-solving skills, with the ability to communicate complex data insights to non-technical stakeholders
  • Experience with data visualization tools such as Tableau or Power BI
  • Strong understanding of marketing principles and practices
What We Offer:
  • A dynamic and collaborative work environment
  • Opportunities for professional growth and development
  • A competitive salary and benefits package


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