Marketing Strategy Director

4 weeks ago


Richmond Hill, Ontario, Canada Intyk Inc. Full time
Job Title: Marketing Director

Intyk Inc. is seeking a highly skilled Marketing Director to lead our marketing strategies and drive business growth.

Key Responsibilities:
  • Analyze market research data to inform business decisions and optimize marketing campaigns
  • Develop and implement comprehensive marketing strategies to achieve business objectives
  • Manage and maintain digital databases to track customer interactions and preferences
  • Collaborate with cross-functional teams to ensure alignment and effective communication
  • Conduct public opinion and attitude surveys to gauge market sentiment and trends
  • Develop and implement promotional materials to engage target audiences
  • Manage contracts and negotiate with vendors to ensure optimal pricing and service
  • Plan, direct, and evaluate the activities of firms and departments that develop and implement advertising campaigns
  • Advise clients on advertising or sales promotion strategies to maximize ROI
  • Assist in the preparation of brochures, reports, newsletters, and other marketing materials
  • Co-ordinate special publicity events and promotions to generate buzz and excitement
Requirements:
  • College, CEGEP, or other non-university certificate or diploma from a program of 1 year to 2 years
  • 1 year to less than 2 years of experience in marketing or a related field
  • Strong analytical and problem-solving skills
  • Excellent communication and interpersonal skills
  • Ability to work in a fast-paced environment and prioritize multiple tasks
  • Proficiency in digital marketing tools and software
Working Conditions:
  • Work Term: Permanent
  • Work Language: English
  • Hours: 30 hours per week


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