Digital Content Marketing Specialist

1 week ago


Toronto, Ontario, Canada moomoo Full time
Company Overview

Moomoo Financial Canada is a fintech company that offers innovative financial solutions. Our mission is to provide users with a seamless and optimized experience.

Job Description

We are seeking a talented Content Marketing Manager to join our marketing and product team. As a key member of our team, you will be instrumental in developing and executing content strategies that resonate with our target audience and drive our marketing objectives.

Job Responsibilities
  • Content Strategy Development: Create comprehensive marketing strategies to enhance brand visibility, drive user engagement, support business growth, and convert clients.
  • Content Creation: Write high-quality financial content, including articles, social media posts, news updates, eDMs, and video scripts for various channels. Ensure content aligns with our brand voice and marketing goals.
  • Video Content Creation: Lead the production of compelling video content, including promotional videos, financial-focused insights, educational, product demonstrations, and social media clips.
  • Analysis of Video Content Performance: Track, analyze, and report on key metrics related to video performance.
  • Collaboration: Work cross-functionally with business stakeholders and collaboratively with our design, product, business, and marketing teams.
  • Market Research: Stay updated on financial markets, industry trends, competitor activities, and market needs to inform content strategies.
Requirements
  • Bachelor's degree: In Marketing, Communications, Media Production, Journalism, or a related field.
  • Experience: Minimum of 5 years of experience in content marketing, with a strong focus on video content, particularly in the fintech or finance industry.
  • Communication Skills: Excellent written and verbal communication skills, demonstrating the ability to craft clear and persuasive messages.
  • Ability to work independently: Manage multiple projects in a fast-paced environment.
  • Strategic Thinking: Strong strategic planning and problem-solving skills.
  • Bilingualism: English and Chinese, and French are plus.
Benefits

Moomoo Financial Canada is committed to fostering an inclusive, accessible, and equitable work environment for all employees. We welcome applications from candidates of all backgrounds.

Salary

The estimated salary for this position is $80,000 - 100,000 CAD per annum, depending on qualifications and experience.



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