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Social Media Specialist

2 months ago

Golden Horseshoe, Canada Publicis Groupe Full time
Job Title: Paid Social Specialist

We are seeking a highly skilled Paid Social Specialist to join our team at Publicis Groupe. As a Paid Social Specialist, you will be responsible for managing and executing approved social media plans, developing and organizing supportive data, and communicating with clients regarding tactical aspects of the social media plans.

Key Responsibilities:
  1. Assist in the development and execution of social media plans, including creating and managing social media content, analyzing engagement metrics, and optimizing ad campaigns for maximum ROI.
  2. Collaborate with the social media team to develop and implement social media strategies that align with business objectives and drive measurable results.
  3. Manage and maintain social media budgets, including tracking expenses, reconciling discrepancies, and updating blocking charts and budgets as needed.
  4. Provide exceptional customer service to clients, responding to inquiries, and resolving issues in a timely and professional manner.
  5. Stay up-to-date with the latest social media trends, best practices, and platform updates to ensure the team is always ahead of the curve.
Requirements:
  1. Bachelor's degree in Marketing, Communications, or a related field.
  2. Proven track record of success in social media marketing, with a strong understanding of social media platforms, ad formats, and targeting options.
  3. Excellent analytical and problem-solving skills, with the ability to interpret data and make data-driven decisions.
  4. Strong communication and interpersonal skills, with the ability to work effectively with cross-functional teams and clients.
  5. Proficiency in social media management tools, including Hootsuite, Sprout Social, or similar platforms.
What We Offer:

As a Paid Social Specialist at Publicis Groupe, you will have the opportunity to work with a talented team of marketing professionals, develop your skills and expertise in social media marketing, and contribute to the success of our clients. We offer a competitive salary, comprehensive benefits package, and opportunities for professional growth and development.