Digital Transformation Expert

1 month ago


Toronto, Ontario, Canada Royal Bank of Canada> Full time
Job Summary

We are seeking a skilled Digital Transformation Expert to join our team in Toronto, Canada. As a key member of our Marketing Technology group, you will be responsible for delivering enhanced MarTech capability via RBC's various technologies to grow and measure digital sales.

About the Role

This is an exciting opportunity for someone with experience in Salesforce Marketing Cloud (SFMC) to lead the development and implementation of digital marketing solutions. You will work closely with senior partners in Marketing, Digital, and IT to deliver business performance, employee engagement, and a superior client experience.

Key Responsibilities
  • Collaborate with Marketing and Online Marketing managers to optimize campaigns by leveraging MarTech capabilities.
  • Pilot and implement new MarTech functionality on RBC's online properties.
  • Provide support for MarTech solutions 24/7, especially during upgrades and fixes.
  • Act as a subject matter expert for internal users of SFMC email tool, troubleshooting and dealing with Premier SFMC Support team when required.
Requirements
  • Experience and certifications in Salesforce Marketing Cloud (SFMC).
  • Knowledge of other Salesforce products is an asset.
  • Experience in web programming (e.g., HTML, CSS, XML, JavaScript).
  • Experience in the development lifecycle from discovery to implementation.
What We Offer
  • A comprehensive Total Rewards Program including bonuses and flexible benefits.
  • Leaders who support your development through coaching and managing opportunities.
  • Work in a dynamic, collaborative, progressive, and high-performing team.

The salary for this position is estimated at $80,000-$120,000 per year, depending on experience.



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