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Product Marketing Specialist

1 month ago

Vancouver, British Columbia, Canada Dapper Labs Full time
About the Role

We're seeking a highly skilled Product Marketer to join our team at Dapper Labs. As a Product Marketer, you'll play a critical role in developing and executing marketing strategies that drive the success of our products.

Key Responsibilities
  • Lead the development and execution of marketing campaigns that meet timeline constraints and drive business results.
  • Collaborate with cross-functional teams to create compelling marketing assets and promotions that target specific customer cohorts.
  • Develop and execute holistic marketing strategies that integrate growth systems within the product and traditional marketing channels.
  • Manage and analyze data to track campaign success and optimize marketing tactics for improved results.
  • Engage with our vibrant community to build relationships and drive user retention.
Requirements
  • Bachelor's degree in Marketing, Business Administration, or related field.
  • 3+ years of marketing experience with a portfolio of successful digital campaigns.
  • Unparalleled copywriting, communication, and collaboration skills.
  • Obsession with driving impact and ownership.
  • Thrives in a dynamic, ever-evolving landscape.
Preferred Qualifications
  • Startup experience and ability to take ownership in a fast-paced environment.
  • Experience with sports marketing, mobile app marketing, and creating engaging experiences in gaming or live operations.
  • Familiarity with blockchain technology, NFTs, or digital collectibles.
  • Experience working with major brands in entertainment, sports, or tech.