Marketing Project Manager

1 month ago

Aurora, Ontario, Canada I N D U C A N A D A I N C . Full time
Job Title: Marketing Project Manager

We are seeking a highly skilled Marketing Project Manager to join our team at I N D U C A N A D A I N C. The successful candidate will be responsible for developing and implementing marketing strategies to promote our business and drive growth.

Key Responsibilities:
  • Develop and implement marketing strategies to promote our business and drive growth
  • Evaluate communication strategies and programs to ensure effectiveness
  • Oversee the preparation of public written material, including reports, research papers, and educational texts
  • Provide consultation on planning and starting new businesses
  • Supervise professional and support staff and students
  • Administer programs to promote industrial and commercial business investment in rural and urban areas
  • Perform administrative tasks, including preparing reports and research papers
  • Plan development projects and develop venture capital sources
  • Respond to enquiries from members of the business community concerning development opportunities
  • Provide advice on procedures and requirements for government approval of development proposals
  • Conduct surveys and analyze data on the buying habits and preferences of wholesale and retail consumers
  • Develop social and economic profiles of an area to encourage industrial and commercial investment
  • Conduct comparative research on marketing strategies for industrial and commercial products
  • Prepare reports, research papers, educational texts, or articles
  • Act as spokesperson for an organization
  • Advise clients on advertising or sales promotion strategies
  • Answer written and oral inquiries
  • Assist in the preparation of brochures, reports, newsletters, and other material
  • Co-ordinate special publicity events and promotions
  • Conduct public opinion and attitude surveys
  • Gather, research, and prepare communications material
  • Initiate and maintain contact with the media
  • Prepare and/or deliver educational, publicity, and information programs, materials, and sessions
  • Conduct analytical marketing studies
  • Review and evaluate commercial or industrial development proposals
  • Design market research questionnaires
  • Develop portfolio of marketing materials
  • Evaluate customer service and store environments
  • Design, conduct, and analyze quantitative and qualitative research projects
  • Develop feasibility studies
  • Conduct online marketing, E-commerce, and Website promotions
  • Maintain database of potential franchisees, real estate locations, and on-line buy/sell Internet sites
  • Prepare funding applications
  • Develop marketing strategies
  • Deliver presentations at conferences, workshops, or symposia
  • Develop and implement business plans
  • Maintain and manage digital database
  • Write and edit press releases, newsletter, and communications materials
  • Copywrite
  • Consult with clients after sale to provide ongoing support
  • Supervise office and volunteer staff
Requirements:
  • MS Office
  • MS Access
  • MS Excel
  • MS PowerPoint
  • MS Word
  • Spreadsheet
  • Computer programming
  • Tablet computer
  • Adobe XD
  • Google Drive
  • LinkedIn
  • Shopify
  • Electronic mail
Work Conditions and Physical Capabilities:
  • Work under pressure
  • Tight deadlines
  • Fast-paced environment
  • Attention to detail
  • Overtime required
  • Large workload
  • Physically demanding
Benefits:
  • Dental plan
Support for Newcomers and Refugees:
  • Assists with immediate settlement needs of newcomers and/or refugees
  • Recruits newcomers and/or refugees who were displaced by a conflict or a natural disaster

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