Corporate Content Manager

6 days ago


Edmonton, Alberta, Canada Explore Edmonton Corporation Full time
About the Role

We are seeking a highly skilled and experienced Corporate Content Manager to join our team at Explore Edmonton Corporation. As a key member of our Communications and Connections team, you will be responsible for developing and executing executive communications strategies that align with our business goals and priorities.

Key Responsibilities
  • Develop and maintain a comprehensive understanding of our corporate brand and values, and ensure that all executive communications reflect these principles.
  • Collaborate with our Executive Director and other department managers to plan, project manage, deliver, evaluate, and report on the impact of executive communications strategies.
  • Support the execution of our corporate communications plan and tactics by developing compelling, on-brand executive presentations and reports.
  • Maintain and update our corporate template presentation and 'stump' speech, and execute corporate presentations, Board and Shareholder presentations, working within our brand.
  • Curate corporate presentations and materials for easy access, and work with our brand production team to create corporate plans, presentations, and reports.
  • Lead the development of social media and communications strategies to optimize the use of executive, Board, and other corporate channels to promote key corporate assets.
  • Produce content for executive social channels and align messaging with corporate and consumer channels.
  • Monitor and evaluate social media analytics, trends, and content effectiveness, and recommend and implement strategies, tools, and platforms based on analytics and reporting.
  • Collaborate with our Communications and Connections team members and other departments on initiatives and annual planning.
  • Align executive communications needs with project and initiative communications planning, and assist in the curation and development of internal corporate communications channels.
  • Work closely with our Communications and Connections colleagues to ensure digital communications approaches are considered and aligned with stakeholder relations planning and engagement.
  • Contribute to enhancing and protecting our corporate brand, and help drive aligned messaging and brand storytelling across the organization and digital platforms.
Requirements
  • Diploma or undergraduate degree in communications, public relations, marketing, or a related field.
  • At least 5 years of relevant experience in executive-level social media and presentation development, corporate communications, and marketing.
  • High-energy communications professional with experience in executive-level social media and presentation development, corporate communications, and marketing.
  • Confident executive presence and presentation skills, including experience coaching leaders and handling confidential content.
  • Ability to navigate between tactical communications delivery and corporate marketing strategy.
  • Demonstrated exemplary writing and editing skills for executive clients, with the ability to adapt content to the medium and audience.
  • Understanding of social media, including Facebook, Twitter, Instagram, and other social media platforms.
  • Strong acumen for summarizing complex information into dynamic content and social posts.
  • Ability to work with and be accountable to multiple stakeholders.
  • Self-starter and ability to produce in a fast-paced, changing environment.
  • Demonstrated attention to detail with the ability to manage competing priorities at work.
  • Working knowledge of Canadian Press Stylebook (preferred).
  • Exceptional project management skills while thriving in a quickly and constantly changing environment.
  • Experience collaborating with multiple people and teams within a matrix environment and capturing key elements and details for communications products.


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