Digital Performance Optimization Specialist

7 days ago


Toronto, Ontario, Canada Spark Foundry Full time

Job Overview

At Spark Foundry, we are seeking a highly skilled Digital Performance Optimization Specialist to join our team. As a key member of our team, you will be responsible for driving the optimization of digital campaigns to achieve maximum performance and return on investment.

About the Role

The ideal candidate will have at least 2 years of experience in agency SEM or equivalent experience outside of an agency. You will possess a strong desire to learn and improve your skill set, as well as excellent organizational skills to work on multiple tasks simultaneously.

Key Responsibilities

  • Optimize budget pacing, bids, and bidding strategies to maximize campaign performance
  • Pull data from multiple systems to create PowerPoint and Excel reports
  • Identify opportunities and insights during ongoing accounts from Engine systems and reports
  • Create and update keyword lists, ad copy, landing pages, and ad extensions
  • Assist in providing insight and analysis and perform updates/optimizations to improve performance
  • Oversee the reconciliation of monthly invoices

Requirements

To succeed in this role, you will need:

  • 2 years of agency SEM experience or 2+ years of SEM experience outside of Agency
  • A strong desire to learn and improve own skill set through directed learning
  • Organization in order to work on multiple tasks simultaneously
  • Detail oriented
  • Comfort and strength in data aggregation, manipulation, and analysis
  • Strong numerical and computer skills
  • High level of capability in Excel and PPT
  • Good writing skills, for both ad copy writing and to summarize insights in a concise manner
  • Strong public speaking, in order to discuss campaign aspects with clients in meetings
  • Accountability

What We Offer

We offer a competitive salary of $80,000 per year, along with a range of benefits, including health insurance, retirement plans, and paid time off.

How to Apply

If you are a motivated and experienced professional looking to take your career to the next level, please submit your application with your resume and cover letter.



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