Content Experience Manager
3 weeks ago
Fitzrovia is a vertically integrated development and asset manager focused on Class-A and vintage-style apartment buildings across the GTA and Montreal. As a Content Experience Manager, you will play a crucial role in capturing, editing, and sharing engaging photo and video content across social media platforms to increase brand awareness, engage with our target audience, and drive traffic to our residential communities.
About the RoleIn this full-time, in-office position based at Fitzrovia's Head Office located at 2 St. Clair Ave W., Toronto, Ontario, you will work closely with the Social Media Manager to manage content calendars, plan, capture, edit, and share both photo and video content on various social media platforms using iPhone and DSLR cameras. Your creative copy must align with the tone of Fitzrovia's brands, and you will actively engage consumers and followers who interact with our posts and stories on our social media platforms.
Key Responsibilities:- Manage content calendars with the support of the Social Media Manager.
- Independently plan, capture, edit, and share both photo and video content on various social media platforms using iPhone and DSLR cameras.
- Write creative copy that aligns with the tone of Fitzrovia's brands.
- Actively engage consumers and followers who interact with our posts and stories on our social media platforms.
- Support with managing influencer outreach and collaborations.
- Monitor and adapt to emerging social media features and trends.
- Create new strategies and initiatives to boost followers and enhance engagement across all social media profiles.
- Promptly respond to DMs; route leasing leads, resident queries, and miscellaneous requests to the correct Fitzrovia team member.
- Oversee the organization of digital files, ensuring their integrity and easy accessibility for the Marketing team.
- Bachelor's degree in Advertising, Marketing, Communications, or other relevant experience.
- Minimum 2 years of experience in content creation, with the ability to independently produce exceptional content that enhances brand recognition and engagement.
- Expert at navigating key social media platforms including Instagram, LinkedIn, and TikTok.
- DSLR videography and photography experience an asset.
- Strong portfolio demonstrating versatility across platforms and demonstrating quality content creation.
- Graphic design experience and proficiency with Adobe Photoshop, Adobe Illustrator, Adobe Lightroom, Adobe InDesign, Canva.
- Strong video editing skills using tools such as Adobe Premiere Pro, Final Cut Pro, or mobile editing apps like InShot, CapCut, etc.
Fitzrovia offers a competitive salary of $65,000 - $85,000 per year, benefits, and career development opportunities. We focus on our people and our culture, and offer a generous compensation package.
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