Digital Marketing Specialist

3 weeks ago


Toronto, Ontario, Canada Home Painters Toronto Full time

We are seeking a highly skilled Digital Marketing Manager to join our team at Home Painters Toronto Inc. Our company has been in business for over 30 years and has experienced tremendous growth in the last decade.

We are passionate about delivering exceptional client experiences and are looking for a digital marketing specialist to manage our online presence and drive business growth.

Our values include:

Pride

Accountability

Initiative

No Egos

Teamwork

Evolution

Respectful

Satisfaction

We are looking for a Digital Marketing Manager to evolve and grow with our company and contribute to our success.

We have won numerous awards, including being ranked on the Canadian Business Profit 500 list three years in a row and being a nominee for Ernst and Young Entrepreneur of the Year.

Responsibilities:

  • Plan and execute all digital marketing campaigns, including SEO/SEM, email, social media, and display advertising.
  • Develop a content marketing strategy, including writing and proofreading articles.
  • Create email marketing campaigns and write email copy.
  • Organize and maintain our social media presence.
  • Track and monitor campaign performance and report on results.
  • Execute conversion rate optimization strategies with UX design, landing page design, A/B testing, and marketing automation.
  • Stay up-to-date with industry changes and developments in digital marketing.
  • Work closely with our owner to ensure our marketing plan is executed efficiently and successfully.

Requirements:

  • At least 5 years of experience managing digital marketing campaigns.
  • Demonstrable experience leading and managing SEO/SEM, email, social media, and/or display advertising campaigns.
  • Experience with copy-writing and writing blog articles.
  • Experience in optimizing landing pages and user funnels.
  • Experience with website platforms such as WordPress and WP bakery plugin.
  • Experience using the Google Ads platform (Search, Display, Shopping, Video, Remarketing).
  • Excellent communication skills with an ability to clearly explain complex ideas verbally and in writing.
  • Strong attention to detail and project management skills.
  • Works well under pressure and can manage multiple tasks under time constraints.
  • Google Ads and Analytics Certifications.
  • Facebook Ads Blueprint Certification.
  • Extensive experience with Google Analytics, Google Webmaster Tools, and Google Search Console.

Compensation:

  • $50 to $70k depending on experience.
  • Bonus plan will be based on reaching your KPIs.
  • Eligible for company medical benefit plan if successful completion of 90 days probation.

To be considered for this position, please send your resume and a cover letter stating why you think you would be a good fit at Home Painters Toronto Inc.



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