Content Strategist for Social Media and Content Creation

1 day ago


Toronto, Ontario, Canada Appspace Full time

About the Role:

We are seeking a skilled Content Strategist to join our team at Appspace. This role will focus on creating engaging content that drives results across major platforms, including LinkedIn, Instagram, and TikTok.

Your Key Responsibilities:

  • Develop and implement a comprehensive social media strategy that aligns with our business objectives.
  • Create high-quality, original content (text, images, videos) that resonates with our target audience and sparks meaningful conversations.
  • Partner with cross-functional teams to ensure cohesive messaging and campaign alignment across all channels.
  • Craft compelling content for email campaigns that nurture leads, promote our solution offerings, and engage our audience.
  • Track KPIs, analyze data, and generate actionable insights to continuously refine our social media strategy.

What You'll Need:

  • Bachelor's degree in Marketing, English, Journalism, Communications, or a related field.
  • 4+ years of experience as a Social Media Specialist or similar role, with a portfolio showcasing your ability to create engaging content that drives results.
  • Strong understanding of social media analytics and the ability to translate data into actionable strategies.
  • Proficiency in graphic design tools, such as Canva or Adobe Creative Suite.
  • Exceptional writing and editing skills, with meticulous attention to detail.
  • Solid understanding of SEO principles for social media.
  • Experience using AI tools to augment content creation and strategy.

Why Work for Appspace?

We offer a range of benefits, including:

  • A competitive salary of $80,000 - $110,000 per year, based on experience.
  • Generous PTO and 5 additional days off for training.
  • Flexible work schedules and remote work opportunities.
  • Paid company holidays and a company-provided laptop.

About Us:

Appspace is a dynamic company that offers ongoing training opportunities, gym membership reimbursement, mental health resources, and a fully paid maternity and parental leave program.



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