Field Marketing Specialist

1 day ago

Vancouver, British Columbia, Canada Fresh Prep Full time
Job Title: Field Marketing and Event Team Lead

At Fresh Prep, we're on a mission to make healthy eating convenient and sustainable for our communities. We're seeking a highly motivated and organized Field Marketing and Event Team Lead to join our team

About the Role:

The Field Marketing and Event Team Lead will be responsible for building corporate and community relationships to drive customer acquisitions and revenue. This role will work cross-functionally to turn opportunities into sales and sign-ups to meet or exceed business objectives.

Key Responsibilities:
  • Proactively seek and organize new in-market events with teams of field ambassadors to drive sales and customer acquisition in areas we deliver to (Vancouver, Fraser Valley, and Vancouver Island)
  • Manage purchasing of event collateral, equipment, and booth space
  • Be the go-to person for events from set up to execution to teardown
  • Work with Business Development and Partnerships Manager to plan out the 2024/2025 event calendar and collaborate on new and existing opportunities
  • Seek, hire, and train a team of brand ambassadors
  • Actively coach, lead, and manage the team for reliability and best-in-class execution
  • Manage the brand ambassador schedule and ensure all events are properly staffed
  • Assist with brand ambassador hourly monitoring and reporting, training materials, and payroll
  • Work with our Business Development and Partnerships Manager to form strategic partnerships with like-minded organizations for longstanding, mutual benefits
  • Create a systematic, process-driven approach to partner outreach and relationship management
  • Research, identify, and source partnerships to ensure continual opportunities for business growth by introducing Fresh Prep to their audiences
  • Use tools such as LinkedIn to seek new opportunities to promote Fresh Prep
  • Works cross-functionally to turn opportunities into sales and sign-ups to hit targets
Requirements:
  • 1+ years' experience in event planning and sales. Brand Ambassador sales experience a bonus.
  • 1+ years managing growth projects involving internal and external stakeholders
  • 1+ years of B2B networking experience
  • Class 5 Driver's License Required with access to a vehicle
  • Ability to work irregular hours, including evenings and weekends, to achieve KPIs
  • Deep understanding of the business landscape and can leverage connections to open up new growth opportunities
  • Post-secondary degree or diploma in business, marketing, economics, or a related field
  • Excellent organizational, strategic, planning, and implementation skills
  • Ability to create realistic schedules and meet deadlines
  • Strong analytical and research skills
  • Excellent interpersonal, communication, and relationship management skills
  • Excellent attention to detail and a high degree of accuracy
  • High level of integrity, confidentiality, and accountability
  • Ability to respond appropriately in high-pressure situations with a calm and steady demeanor
  • A well-defined sense of diplomacy, including solid negotiation, conflict resolution, and people management skills
  • Comfort with Google Suite (Sheets, Docs, Slides, Chat, etc.) and other office software
What We Offer:
  • Contract till June 2025
  • An inclusive, fun workplace filled with fantastic colleagues. We're a certified B-Corporation and our team is passionate about making a positive difference (and also about food)
  • Comprehensive health benefits (including medical, dental, vision, and life-insurance) after 90 days of successful employment
  • Food Perks

We're an Equal Opportunity Employer (EOE) and prohibit discrimination of any kind. We value diversity at our company and at all job levels, our goal is to be diverse, inclusive, and representative of the communities we operate in. We endeavour to recruit, develop, and retain the best talent from a diverse candidate pool and truly believe that diversity, equity, and inclusion among our team members is vital to our success as a company.

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