Marketing Agriculture Lead

4 weeks ago


Calgary, Alberta, Canada Bayer Full time
Job Description

Bayer is seeking a highly skilled Marketing Agriculture Lead to join our team. As a key member of our Crop Science division, you will be responsible for developing and executing marketing strategies to drive business growth and customer engagement.

Key Responsibilities
  • Develop and implement comprehensive marketing campaigns to promote Bayer's digital agriculture products and services.
  • Collaborate with cross-functional teams to identify market opportunities and develop targeted marketing strategies.
  • Lead the development of customer-facing marketing materials, including product brochures, case studies, and sales sheets.
  • Manage and analyze market research and customer feedback to inform marketing strategies and optimize campaign performance.
  • Develop and maintain relationships with key stakeholders, including customers, partners, and internal teams.
Requirements
  • 10+ years of experience in sales and marketing, with a strong background in digital agriculture.
  • Proven track record of developing and executing successful marketing campaigns that drive business growth and customer engagement.
  • Strong analytical and problem-solving skills, with the ability to analyze complex data and develop actionable insights.
  • Excellent communication and interpersonal skills, with the ability to work effectively with cross-functional teams and stakeholders.
  • Bachelor's degree in marketing, business, or a related field.
What We Offer
  • A competitive compensation and rewards package.
  • A collaborative and inclusive work environment.
  • Opportunities for career growth and development.
  • A comprehensive benefits package, including health, dental, and vision insurance.

Bayer is an equal opportunity employer and welcomes applications from diverse candidates. We are committed to creating a workplace that is inclusive and respectful of all employees.



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