Digital Marketing Strategist

4 weeks ago

Mississauga, Ontario, Canada Dexterra Group Full time

Company Overview



Dexterra Group is a fast-growing, publicly listed company that offers a unique opportunity for professionals to grow and develop their skills.



Salary: $85,000 - $110,000 per year



Job Description



We are seeking an experienced Marketing Specialist to join our team. As a key member of the Marketing and Communications team, you will be responsible for assisting in the development and execution of our annual marketing strategy. You will work closely with other members of the team as well as sales associates and operations team members.



The ideal candidate will have 5+ years of B2B marketing and communications experience and a strong understanding of the digital marketing ecosystem. They will also have excellent project management and communication skills, as well as the ability to analyze engagement and results of content to help shape activities.



Required Skills and Qualifications




  • Post-secondary education from an accredited university or college with a degree or diploma in Marketing, Communications, Public Relations, or another similar program
  • Strong SEO content writing and best practices with an understanding of the B2B buyer journey
  • Exceptional project management and communications skills
  • Thorough understanding of the digital marketing ecosystem and performance tracking, including campaign management, Google Analytics, keyword analysis, and search ads
  • Experience with various martech platforms such as Salesforce, SEMrush and Meltwater
  • Well-versed in Microsoft Office, including Word, Excel, PowerPoint and Teams
  • Adobe Creative Suite skill are considered an asset
  • Strong verbal and written communication skills
  • Well-developed organizational, time management and decision-making skills
  • High level of integrity, accountability, and work ethic
  • A passion for B2B content marketing


Benefits




  • Be part of a fun team that collaborates and learns from each other every day
  • Flexible, hybrid option
  • Opportunities for growth and development
  • An enriching, mutually beneficial professional learning experience
  • Competitive salary and benefits package


Others



Dexterra Group is an equal opportunity employer committed to diversity and inclusion. We are pleased to consider all qualified applicants for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, protected veterans' status, Indigenous status, or any other legally protected factors. Disability-related accommodations during the application process are available upon request.

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