Global Affiliate Manager Lead
1 week ago
About the Job
As an Affiliate Marketing Manager, you will be responsible for driving growth and success of our affiliate channel across multiple brands and international markets.
This role involves developing and executing strategies to maximize affiliate-driven revenue, recruiting and nurturing high-performing partners, and optimizing program performance.
The ideal candidate has a proven track record of managing multi-million dollar budgets and possesses strong analytical skills to interpret data, optimize campaigns, and improve ROI.
Main Responsibilities
- Affiliate Recruitment & Management
- Develop and implement recruitment strategies to onboard new affiliates globally.
- Cultivate, manage, and expand relationships with existing affiliates to maximize performance.
- Performance Analysis & ROI Optimization
- Continuously analyze affiliate performance, identifying trends and opportunities to improve ROI.
- Develop and present reports on key performance metrics, such as conversion rates, EPC, and revenue impact.
- Implement data-driven strategies to optimize affiliate mix, commission structures, and campaign performance.
- Forecast performance and manage budgets effectively to ensure profitability and efficiency.
- Industry Engagement & Networking
- Represent Shutterstock at industry conferences and networking events to recruit top affiliates.
- Increase program visibility through newsletters, promotional campaigns, and competitive offerings.
- Stay ahead of industry trends and competitor strategies to maintain a strong market presence.
- Collaboration & Cross-Functional Alignment
- Work closely with internal teams, including Paid Media, BI, Product, and Finance, to align affiliate strategies with overall business goals.
- Share performance updates, insights, and best practices with internal stakeholders.
- Efficiently manage and forecast affiliate marketing budgets, ensuring profitable growth.
Qualifications & Experience
- Bachelor's degree in Marketing, Business, Economics, or a related field; MBA is a plus.
- 5+ years of experience in affiliate marketing, with a proven track record of managing multi-million dollar budgets.
- Strong analytical skills with the ability to interpret data, optimize campaigns, and improve ROI.
- Strong negotiation and relationship management skills, with experience driving revenue through direct affiliate partnerships and networks.
- Expertise in affiliate marketing platforms (e.g., Impact, Partnerize, Rakuten) and experience with program setup or migration.
- Advanced proficiency in Excel and data analytics to track performance and identify growth opportunities.
- Ability to multitask and thrive in a fast-paced, dynamic environment with a strong attention to detail.
- Self-starter with a strategic mindset, but also hands-on in execution.
- Comfortable networking, pitching, and discussing deal specifics at industry events.
- Deep understanding of affiliate motivations and how to align them with business goals.
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