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Content Marketing Specialist
2 months ago
At Canaccord Genuity Group Inc., we are seeking a highly skilled Content Marketing Specialist to join our team. As a key member of our marketing department, you will be responsible for creating and implementing a comprehensive content marketing strategy that drives engagement and conversions.
Key Responsibilities:- Develop and execute a content marketing plan that aligns with our business objectives and resonates with our target audience.
- Collaborate with our sales team to create compelling sales materials, including email campaigns, landing page copy, and sales collateral.
- Produce high-quality, engaging content across multiple channels, including blog posts, social media, and video.
- Assist in recruiting and scheduling guests for our podcast show and managing media relations.
- Manage multiple deadlines and prioritize tasks to ensure timely delivery of high-quality content.
- Bachelor's degree in Marketing, Communications, or a related field.
- 1-2 years of experience in a marketing role, preferably in a financial services industry.
- Excellent written and verbal communication skills, with the ability to articulate complex ideas in a clear and concise manner.
- Strong attention to detail and ability to manage multiple projects simultaneously.
- Proficiency in design software, such as Adobe Creative Suite.
- Experience with web content management systems, email marketing software, and social media platforms.
- Competitive salary and quarterly bonuses.
- Employee Stock Purchase Plan and RRSP matching.
- Benefits package, including medical and dental coverage.
- Daily healthy snacks and weekly catered lunches.
- In-office massages and two annual team events.
