Marketing Communications Manager
1 month ago
Langara College is seeking a highly skilled and experienced Manager, Enrolment Communications and Marketing to join our Strategic Communications and Marketing team. The successful candidate will be responsible for developing and implementing communications and marketing strategies to support Langara's student recruitment, admissions, and retention goals.
Key Responsibilities:- Develop and implement communications and marketing materials to support student recruitment, admissions, and retention goals.
- Manage and oversee the development of content strategy, editing, and writing for various communications channels.
- Supervise and manage unionized staff, including hiring, evaluating, and mentoring.
- Collaborate with cross-functional teams to ensure alignment with Langara's strategic plan.
- Stay current on new trends and technologies in digital marketing and identify opportunities to leverage them in support of the organization's goals.
- Bachelor's degree in a related discipline such as Communications, Journalism, Marketing Management, or related Higher Education field.
- Minimum five (5) years of directly related experience in managing content strategy, editing, and writing.
- Minimum three (3) years' experience in a managerial, supervisory, or leadership role, preferably in a unionized environment.
- Natural talent for persuasive, call-to-action-driven writing for a young audience.
- Good knowledge of the British Columbia and Canadian education systems.
- Experience supervising and managing unionized staff, including hiring, evaluating, and mentoring.
- Experience using website platforms such as Drupal or modern intranets to publish content.
- Experience working on Higher Education student recruitment and current student communication materials.
- Solution orientation – Makes timely decisions and advances solutions that are in the best interest of the College and our students.
- Accountability – Fosters and demonstrates a culture of accountability and ownership.
- Relationship intelligence – Demonstrates emotional maturity and operates respectfully in all situations and dynamics.
- Conflict resolution – Acts with courage to take on the tough issues and conversations.
- Mobilization of people – Empowers others to be engaged, motivated and resilient through change.
- Vision and strategic thinking – Energizes people around the vision and supports team alignment with the strategic plan.
- Continuous learning – Cultivates a growth mindset and provides opportunities for development.
- Communication – Uses personal interaction, transparency, and language to effectively build trust and commitment.
Langara College is an equal opportunities employer and welcomes applications from diverse candidates. If you are a motivated and experienced professional looking for a new challenge, please apply to this exciting opportunity.
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