Digital Analytics Specialist

1 month ago


Toronto, Ontario, Canada Manulife Financial Corporation Full time
Job Description

The MarTech Implementation Consultant plays a crucial role in supporting the implementation and maintenance of digital analytics tools and Adobe Marketing technology integration for Manulife US. This position requires collaboration with digital channel owners to ensure proper tagging of their marketing efforts.

Key Responsibilities
  • Support the implementation and maintenance of digital analytics tools
  • Collaborate with digital channel owners to ensure proper tagging of marketing efforts
  • Work with cross-functional teams to integrate Adobe Marketing technology
  • Develop and maintain technical documentation for digital analytics tools
Requirements

To succeed in this role, you will need strong technical skills, excellent communication skills, and the ability to work collaboratively with cross-functional teams. Experience with digital analytics tools and Adobe Marketing technology is highly desirable.



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