Senior Performance Marketing Strategist
7 days ago
Pentasia seeks a seasoned Marketing Manager to drive performance marketing initiatives.
About the Role:
- Develop and execute high-performing paid search, paid social, SEO, and affiliate marketing campaigns.
- Create and manage promotional calendars for the marketing team.
- Maintain budget accountability to meet organizational goals.
- Collaborate with cross-functional teams to enhance product promotion and unified messaging.
- Track campaign performance, conduct A/B testing, and provide data-driven insights.
- Lead and delegate tasks effectively to manage the marketing team.
- Stay ahead of competitor activity and market trends.
Requirements:
- Proven experience in paid search, paid social, affiliates, SEO, and ASO.
- Minimum 5 years of marketing experience, preferably in the online gambling industry.
- Excellent analytical skills to drive business growth.
- Strong verbal, written, and organizational skills to communicate effectively.
- Familiarity with online gambling regulations and market trends.
Salary Range: $90,000 - $110,000 per annum.
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