Digital Media Strategist

2 weeks ago

Toronto, Ontario, Canada Mediabrands Full time

Job Summary

We are seeking a highly skilled Digital Media Strategist to join our team at Mediabrands. As a key member of our team, you will be responsible for developing and executing digital media plans that drive client success.

Key Responsibilities

  • Develop and execute digital media plans that meet or exceed client KPIs
  • Collaborate with agency teams and clients to ensure paid social efforts are meeting client expectations
  • Develop best-in-class deliverables to clients using available technology platforms and services
  • Stay up-to-date with new developments in the digital landscape and educate teams and clients as required
  • Manage and lead a direct report or team of employees, providing ongoing performance feedback and support
  • Assist with strategic campaign planning and respond to requests for proposals
  • Compile and present post-campaign results and decks to planners and clients

Requirements

  • Professional or educational background in Marketing and/or Advertising
  • Mid-intermediate level of experience in digital media
  • Strong understanding of trafficking and website tagging processes
  • Ability to develop positive on-going business relationships with a focus on client service
  • Proficient in data analysis, emerging media, and technology
  • Excellent communication skills and highly developed organizational skills

About Us

Mediabrands is a technology-driven performance marketing agency that provides actionable growth for our agency partners and clients. We turn 'action' into 'outcome' for our clients, leveraging our unique capabilities in optimization, analytics, AI, and experimentation.

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