Marketing Product Specialist
2 months ago
En tant que spécialiste marketing produit, vous travaillerez en étroite collaboration avec les gestionnaires de produits et les responsables marketing pour développer et exécuter des stratégies de lancement de produits. Vous serez impliqué(e) dans diverses activités clés visant à promouvoir nos produits et services et à renforcer notre positionnement sur le marché.
Responsabilités- Participer à l'élaboration de la stratégie de lancement de produits en collaboration avec les gestionnaires de produits et les responsables marketing
- Travailler étroitement avec les gestionnaires de produits pour développer des outils marketing visant à distinguer nos produits de la concurrence
- Contribuer à l'élaboration de la stratégie globale de marques de l'entreprise en développant le branding des nouveaux produits et en assurant une cohérence entre nos différentes marques et produits
- Participer à renforcer le positionnement de l'entreprise sur les marchés locaux et internationaux
- Développer des outils de formation sur nos produits pour soutenir notre force de vente
- Développer des campagnes marketing pour les différents marchés ciblés
- Assurer le suivi des résultats des campagnes ou des lancements de produits
- Participer à l'organisation des événements comme les expositions commerciales et la rencontre annuelle des ventes
- Contribuer à des projets d'amélioration pour l'organisation du travail de l'équipe marketing et des communications
- Un climat de confiance et d'une ambiance de travail où le plaisir et la collaboration sont une priorité
- Des locaux neufs composés d'espaces collaboratifs
- Un programme d'accueil et d'intégration structuré
- Un domaine d'activités valorisant
- Un club social actif
- Un programme de mentorat
- Un management humain axé sur les forces et le talent
- Accès au gym gratuit sur place
- Posséder un intérêt marqué pour le développement de campagnes de lancement de produits et d'outils marketing
- Excelles compétences en communication écrite et orale autant en français qu'en anglais
- Posséder un esprit créatif et innovant avec une attention particulière aux détails
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4 weeks ago
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