Senior Product Development Manager

3 weeks ago


Old Toronto, Canada TextNow Full time
Unlock Growth Opportunities

We're seeking a seasoned mobile monetization expert to drive revenue growth through strategic product development. As Senior Product Development Manager, you'll spearhead our revenue pod in optimizing upsells and in-app purchases, ensuring subscribers fully understand the value they unlock when they pay.

Key Responsibilities:
  • Develop a clear monetization product strategy from conception to market, with direct influence on company-wide priorities, outcomes, and revenue growth.
  • Build and mentor a high-performance team of top performers, fostering a collaborative and results-driven environment.
  • Lead agile teams in creating, testing, and optimizing innovative upsell features and in-app purchase opportunities, championing a culture of continuous experimentation and iteration.
  • Create a robust process for ideation, prioritization, and development of new revenue-generating features that add customer value while driving upsells and in-app purchases.
  • Own data-driven decision making, developing sophisticated experimentation frameworks to rapidly validate ideas and drive continuous improvement in conversion rates and average revenue per user (ARPU).
  • Become an expert in the needs and behaviors of our users, particularly those likely to make in-app purchases, advocating for a user-centric approach that balances monetization and retention goals.
Requirements:
  • 7+ years of experience in launching and optimizing revenue-driving mobile user experiences, particularly in-app purchases and upsell flows, at scale.
  • Exceptional communication skills, comfortable with ambiguity, and able to influence stakeholders across all levels of the organization.
  • A positive, high-energy leader who instills a sense of urgency and excitement in their team to drive monetization goals.
  • Deep knowledge of mobile ecosystems, user engagement and pricing strategies, and monetization best practices, particularly in freemium and in-app purchase models.


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