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Marketing Professional

2 months ago

Mississauga, Ontario, Canada Maple Leaf Foods Full time

About the Opportunity:

As a Marketing Professional at Maple Leaf Foods, you will have the unique opportunity to develop strategies and act as the general manager of a business. You will work with an experienced Marketing leader to manage a category portfolio and map out the category strategy. You will provide category reporting & analysis and lead a cross-functional team to ensure that strategic priorities and category plans are executed.

Key Responsibilities:

  • Help to build category strategies and work with your one-up to develop and bring multi-year plans to life to deliver category growth and successfully differentiate Maple Leaf Foods from our competitors
  • Consistently leverage data and develop insights from Nielsen and internal data sources to provide category share and financial reporting and analysis for the category, including weekly, monthly, and annual rhythms as well as ad hoc analyses
  • Analyze brands, market, and competitive trends and recommend suitable actions
  • Be involved and lead your category in the budgeting process
  • Support the Retail Sales and Brand teams to grow Maple Leaf Foods branded share in your category
  • Lead the commercialization of new product innovations, acting as project manager and working with cross-functional stakeholders including product development, finance, revenue management, operations, packaging, graphics, & purchasing to ensure successful, on-time launches

Requirements:

  • Post-secondary degree in Business or Marketing
  • 1-3 years previous experience in marketing, sales, advertising, finance, category management or analytics roles within consumer packaged goods or grocery industry
  • Passion & drive to learn and contribute: must exemplify curiosity, and a keen desire to win
  • Agility: must be proactive, high energy, and be able to stay focused on key business priorities in a fast-paced, dynamic business environment
  • Analytics & Critical Thinking: ability to organize and interpret the data, synthesize insights and consider implications to the business
  • Ability to lead by influence: well-developed people, communications, and collaboration skills, ability to effectively engage a cross-functional team to move projects forward with pace
  • Project management experience: highly organized and detail oriented, with strong time management skills
  • Previous experience with P&Ls and PowerBI an asset

About Maple Leaf Foods:

  • Being part of a high-performance, people-focused company that has an inspiring and unique vision to become the most sustainable protein company on earth, and a deep commitment to sustainable protein across North America.
  • An inclusive company culture and a work environment that keeps our people safe, rewards excellence, and empowers everyone to learn and contribute their best.
  • A hybrid work model that embraces remote work for eligible roles, helping team members achieve work-life balance—combining the best of both spending time working remotely, benefitting from focus time, and purposeful collaboration in the office setting.
  • Competitive Health and Wellness benefits that offer flexibility to meet your individual or family needs, including programs focused on improving mental health and wellbeing. These benefits start on your first day of employment.
  • Defined Contribution Pension Plan with company matching that starts on your first day of employment.
  • Learning and development opportunities, including workshops, 'speaker series' events, and resources that allow you to develop your skills and progress your career.
  • Comprehensive tuition reimbursement program that supports continuous learning and development of our team members through investment in eligible degrees, diplomas, professional certification, or trades programs.
  • Supporting our deep commitment to community impact, we offer up to two paid days annually to volunteer at a cause of your choice.