Marketing and Communications Leader

5 days ago


Winnipeg, Manitoba, Canada Folklorama Full time

Folklorama is a leading arts and cultural organization in Winnipeg, seeking an experienced professional to fill the role of Marketing and Communications Leader. This key position plays a vital part in driving business growth and success across various divisions, including Ethno-Cultural Arts, Group Tour Programs, Cultural Preservation Fund, and the flagship Folklorama Festival.

The successful candidate will oversee the development, execution, and management of comprehensive marketing, communication, and engagement strategies that encompass creative development, media buying, public relations, and digital strategy. They will also lead advertising sales efforts, drive pre-Festival ticket and group tour sales, promote Ethno-Cultural Arts opportunities, and contribute to fundraising for the Cultural Preservation Fund.

As the head of the Marketing and Communications team, the Marketing and Communications Leader will direct and support a team of coordinators and content creators. The ideal candidate will possess strong leadership skills, with a proven track record of managing senior roles, preferably within a not-for-profit environment.

A post-secondary education in a relevant field or equivalent experience is required, along with a demonstrated proficiency in social media platforms, Microsoft 365, WordPress, Canva, and Constant Contact. A valid Manitoba Class 5 driver's license and access to a vehicle are necessary due to the requirements of the position throughout the year and during peak festival periods.



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