Marketing Communications Professional

1 month ago

Winnipeg, Manitoba, Canada The Salvation Army Full time

Marketing and Communications Specialist Job Description

Booth University College is seeking a Marketing and Communications Specialist to lead the execution of marketing and communication strategies. The successful candidate will work collaboratively with other teams and managers to ensure communication efforts support institutional initiatives.

Key Responsibilities:

  • Develop and implement effective marketing and communication plans to promote the institution's profile and values.
  • Research, write, and edit clear and engaging copy for various formats, including social media, website, and press releases.
  • Create and maintain marketing and communications materials, including print and digital advertising, email marketing, and public relations.
  • Advise on and participate in the execution of marketing and communication plans to maximize promotional impact.
  • Develop effective relationships with external service providers to ensure marketing is achieved with both earned and purchased media.
  • Provide media readiness training for staff and faculty as needed.
  • Advise on crisis communications as needed.
  • Maintain the website, liaise with outside vendors for upgrades and analytics, and edit content.

Qualifications and Education Requirements:

  • Satisfactory criminal record check.
  • Supportive of the integration of faith and learning in a Christian university-level setting.
  • Ability to integrate Christian faith within the workplace.
  • At least three years of strong and varied marketing and communications experience.
  • Undergraduate degree or diploma in Marketing or Creative Communications.
  • Strong project management skills, including project budget management.
  • Highly organized and able to carefully plan and manage competing priorities.
  • Excellent writing, editing, and proofing skills.
  • Proven ability to work effectively as part of a fast-paced collaborative team.
  • Solid knowledge of social media, website trends, and analytics.

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