Senior Product Manager

6 days ago


Toronto, Ontario, Canada TextNow Full time
About the Role

We are seeking a seasoned mobile product leader to join our Revenue pod as a Senior Product Manager - Data Monetization. This is a unique opportunity to shape the future of TextNow's new revenue streams and enhance the experience for millions of users.

Key Responsibilities
  • Strategic Vision & Execution: Develop a clear First Party Data product strategy from conception to market, ensuring user privacy and compliance are paramount.
  • High-Performance Team Leadership: Build and mentor a cross-functional team of top performers, fostering a high-energy, collaborative, and results-driven environment.
  • Partnering with the Pros: Partner closely with Engineering, Business Analytics, Data Science, Ad Sales, and Revenue Operations on the evaluation and selection of eligible third-party verification, audience, and measurement partners.
  • Data-Driven Decision Making: Own the outcomes, key metrics, and OKRs to measure success, developing experimentation plans, analyzing, and iterating rapidly to optimize features and achieve maximum impact.
  • Voice of the Customer: Become an expert in the needs of our users and partners, advocating for a user-centric approach that solves pain points and drives engagement.
  • Executive Partnerships: Manage stakeholder expectations and collaborate directly with C-level executives to drive clarity and alignment with our company strategy.
Requirements
  • Seasoned Mobile Product Leader: 7+ years of experience, including a record of accomplishment monetizing customer data at scale.
  • Accept the Challenge: A positive, high-energy leader who instills a sense of urgency and excitement in their team.
  • Experimentation Evangelist: A champion of experimentation who thrives in a fast-paced environment, fostering an environment where creativity and calculated risk-taking are encouraged.
  • Ad Measurement Expert: Specialization across the iOS/Android ad tech ecosystem, with expertise gathering and measuring First Party Data, audience verification, advertising engagement metrics, attribution, brand lift, and brand safety across ad networks and data brokers.
  • Technical Acumen: Delve deep into data, leveraging it to design scalable monetization solutions from both B2C and B2B angles.
  • Exceptional Communicator: Comfortable with ambiguity, influencing and aligning stakeholders across all levels of the organization.
  • Full-Cycle Ownership: Proven ability to lead the product development lifecycle, articulating what and why to your pod and stakeholders.
About TextNow

We believe that diversity of thought and inclusion of others promotes a greater feeling of belonging and higher levels of engagement. We know that if we work together, we can do amazing things, and that our differences are what make our product and company great.



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