Visual Design and Digital Platform Specialist
21 hours ago
At OpusVi, we partner with healthcare organizations to deliver transformative workforce solutions. Our innovative approach enables healthcare systems to upskill and retain top talents.
We are dedicated to providing exceptional client experiences through custom online and hybrid programs. Our solutions improve talent retention, patient health, and quality of care.
We seek a skilled Visual Design and Digital Platform Specialist to join our team. This role involves creating visual designs that align with our branding and managing our website for a seamless user experience.
Key Responsibilities
- Develop high-quality graphics, illustrations, and layouts for marketing materials, including digital ads, social media posts, white papers, infographics, ebooks, email campaigns, brochures, and presentations.
- Evaluate all design elements against brand guidelines and company standards.
- Collaborate with the marketing team to conceptualize and execute creative campaigns and promotional materials.
- Create multimedia content, including videos and animations, as needed.
- Work with the web development team and vendors to manage and maintain the company's website, ensuring it is up-to-date, functional, and visually appealing.
- Update website content regularly, focusing on detail and accuracy.
- Analyze website performance, conduct regular audits, and troubleshoot issues to ensure optimal functionality and SEO optimization.
- Collaborate with company leaders, developers, and third-party vendors to implement new features and improvements.
- Maintain website security and compliance with relevant regulations and best practices.
- Design intuitive and engaging user interfaces for the website and other digital platforms.
- Conduct user research and testing to gather feedback and improve the overall user experience.
- Create wireframes, prototypes, and mockups for new web pages and features.
- Utilize web analytics tools to track and analyze website traffic and user behavior.
- Generate reports and provide insights on website performance, making data-driven recommendations for improvements.
Requirements
- Demonstrated expertise in visual design with a strong portfolio of work.
- Knowledge of UX/UI design principles and best practices.
- Familiarity with server-side management and hosting environments.
- Excellent written and verbal communication skills.
- Strong analytical and critical thinking skills.
- A self-motivated individual who takes initiative and ownership of responsibilities.
- Exceptional interpersonal skills.
- Organized and detail-oriented.
- Ability to work independently with minimal supervision.
- Punctuality and professionalism.
Qualifications
- Bachelor's degree in Graphic Design, Web Design, Computer Science, or a related field.
- 4-6 years of experience in graphic design and website administration.
- Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign).
- Strong knowledge of web design and development tools, including HTML, CSS, JavaScript, and content management systems (CMS) like WordPress.
- Experience with SEO best practices and web analytics tools (e.g., Google Analytics).
The estimated salary for this position is between CA$45K–CA$55K, plus competitive benefits.
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