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Cloud Surveillance Solutions Marketing Professional

1 month ago

Ottawa, Ontario, Canada March Networks Full time

Company Overview:



March Networks is a pioneering provider of cloud-based video surveillance solutions, specifically catering to the finance and retail industries. Our innovative platform empowers businesses to enhance security, streamline operations, and drive growth through advanced video monitoring, analytics, and business intelligence tools.

Job Description:

We are seeking an accomplished Marketing Manager to lead the marketing strategy for our cloud-based video surveillance platform. This key role will play a crucial part in developing and executing marketing campaigns, creating compelling content, and generating leads to support sales efforts and drive revenue growth.

The successful candidate will have extensive experience in B2B marketing, preferably in the technology or software industry, with a proven track record of driving lead generation and revenue growth. They will also possess strong understanding of digital marketing channels and tactics, including SEO, SEM, email marketing, and social media.

Key Responsibilities:
  • Develop and execute strategic marketing plans to promote our cloud-based video surveillance platforms to multiple industries.
  • Collaborate with cross-functional teams to create integrated marketing campaigns that effectively reach and engage target audiences.
  • Create compelling content, including blog posts, whitepapers, case studies, and sales collateral, to educate prospects and drive awareness of our solution.
  • Manage digital marketing channels, including website, email marketing, social media, and paid advertising, to generate leads and nurture prospects through the sales funnel.
  • Analyze marketing performance metrics and KPIs to track the effectiveness of campaigns and optimize marketing strategies for maximum ROI.


Salary:



The estimated salary for this position is $120,000-$150,000 per year, depending on experience and qualifications.

Required Skills and Qualifications:



To be considered for this role, you will need to have a Bachelor's degree in Marketing, Business, or a related field, with at least 5 years of experience in B2B marketing, preferably in the technology or software industry. You will also need to possess strong analytical skills, excellent written and verbal communication skills, and the ability to thrive in a fast-paced environment.

Benefits:



As a Marketing Manager at March Networks, you will enjoy a comprehensive benefits package, including health insurance, retirement savings plan, and paid time off.

Others:



If you are a motivated and results-driven marketing professional looking to join a dynamic team and drive business growth, please apply now.