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Brand Copywriter

2 months ago

Toronto, Ontario, Canada AppLovin Full time
About AppLovin

AppLovin is a leading technology company that helps businesses connect with their ideal customers. Our end-to-end software and AI solutions enable businesses to reach, monetize, and grow their global audiences.

Our global team is composed of talented individuals with diverse backgrounds and perspectives. We're committed to building an inclusive and diverse team that mirrors our customers and developers around the world.

About the Role

We're seeking a highly skilled and experienced Copywriter to join our Creative Team. As a Copywriter, you'll play a pivotal role in developing and elevating each brand's voice to connect and resonate with their target audience.

You'll create compelling, audience-focused brand communication across various channels and touchpoints, including digital ads, social media, events, video scripts, and more. You'll work collaboratively with our internal teams, including marketing, design, development, and product, to align copy with overall business objectives.

Responsibilities
  • Develop and execute copy strategies that drive business results
  • Collaborate with internal teams to create engaging brand content
  • Write and edit copy for various formats, including digital and printed media
  • Ensure consistency in tone, style, and messaging across all deliverables and distribution channels
  • Manage multiple projects simultaneously and adjust to shifting priorities
Requirements
  • 4-7 years of experience working as a copywriter for agencies or in-house marketing
  • Good working knowledge of Google Workspace and digital writing tools
  • Proven experience with an audience-first approach to writing in a B2B environment
  • Passionate about social media platforms with a strong understanding of current trends, ad/content formats, and copy best practices
  • Experience with video scriptwriting, from storyboards to voiceovers for motion and/or live talent
  • Knowledgeable on what type of copy performs well across different channels and media
  • Comfortable using and recommending AI tools to support brainstorming, copywriting, and optimization
  • Ability to effectively manage time, prioritize tasks, and work within deadlines with limited supervision
  • Ability to work collaboratively across multiple timezones
What We Offer

We offer a dynamic and inclusive work environment, competitive compensation, and opportunities for growth and development. If you're passionate about creating compelling brand content and driving business results, we encourage you to apply.