Marketing Manager, Field Operations, Popeyes Canada
3 days ago
Restaurant Brands International Inc. is a leading quick service restaurant company with a global presence. Our portfolio includes iconic brands such as TIM HORTONS, BURGER KING, POPEYES, and FIREHOUSE SUBS. We are committed to delivering exceptional customer experiences and driving business growth through innovative marketing strategies.
Job OverviewThe Manager, Field Marketing, PLK, Canada will play a critical role in supporting the growth and profitability of our franchisees in Canada. This role will be responsible for developing and executing regional marketing plans, collaborating with national marketing teams, and launching digital sales platforms across Canada for the POPEYES brand.
Key Responsibilities- Work closely with the POPEYES Canada regional field team and franchisees to ensure successful execution of brand programs, including new product and promotion rollouts.
- Own the onboarding and execution of digital sales channels within the division, including third-party delivery, mobile app ordering, kiosks, and exterior digital menu boards.
- Facilitate accurate and timely communication of brand marketing programs, systems, and procedures to franchisees.
- Pitch and sell-in local market tests to franchisees and manage their execution.
- Support the analysis of promotions, marketing programs, and new product introductions, and measure their success to inform local sales, traffic, and profitability.
- Influence franchisee sales and profitability by making data-driven recommendations across all product and sales channel categories.
- Provide reporting and business/trend analysis to enable performance analytics teams and franchisees to make profit-maximizing decisions.
- Add to franchisees', regional team's, and the brand's understanding of regional and individual restaurant sales and traffic-driving tactics.
- Perform regular restaurant visits throughout the Canada region to audit merchandising execution and build relationships with franchise partners.
- Communicate and negotiate with key external partners on community programs, events, and sponsorships.
- Serve as a key field-based brand marketing consultant, tracking marketing and competitive developments as a market-specific expert.
- Assist all departments as needed to inform market strategy and drive business objectives.
- Serve as a key strategic contact and in-field support for new product launches.
- Track and deliver results against a clear measurement framework.
- Assist with sales building for new locations and/or recently renovated locations.
- Bachelor's Degree in Business, Marketing, Sales, or a related field.
- 4-5 years of relevant work experience (either brand or agency).
- Bonus if experience includes QSR, franchise modeled business.
- Demonstrates excellent organization skills, with the ability to prioritize and handle multiple tasks.
- Demonstrates strong business acumen, interpersonal skills, and influencing ability to maintain and grow productive relationships with franchisees.
- Demonstrates effective written and verbal communication, including formal presentations and the ability to prepare and present to franchisees on a regular basis and senior leadership on an occasional basis.
- Must have the ability to interface and maintain excellent professional relationships with a variety of audiences, including franchise partners, ad agencies, local marketing vendors, internal RBI functions, and senior leadership.
- Demonstrates high-level problem-solving skills.
- Advanced in Microsoft Suite (especially Excel and PowerPoint).
- Honesty, high integrity, personal accountability, ownership, and a passion for the success of the brand, the team, and personal career growth.
- Must be able to travel frequently for in-person restaurant and franchisee visits.
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Field Marketing Manager, Popeyes Canada
1 month ago
Toronto, Ontario, Canada Restaurant Brands International Inc Full timeAbout Restaurant Brands International: Restaurant Brands International Inc. stands as one of the leading quick-service restaurant entities globally, boasting over $40 billion in annual system-wide sales and a network of more than 30,000 establishments across 100+ countries. The company is the proud owner of four renowned quick-service restaurant brands:...
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Field Marketing Manager, Popeyes Canada
1 month ago
Toronto, Ontario, Canada Restaurant Brands International Inc Full timeAbout Restaurant Brands International: Restaurant Brands International Inc. stands as one of the leading quick service restaurant enterprises globally, boasting over $40 billion in annual system-wide sales and a presence of more than 30,000 restaurants across 100+ countries. RBI proudly owns four of the most recognized and esteemed quick service...
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Field Marketing Manager, Popeyes Canada
1 month ago
Toronto, Ontario, Canada Restaurant Brands International Inc Full timeAbout Restaurant Brands International: Restaurant Brands International Inc. stands as one of the leading quick service restaurant enterprises globally, boasting over $40 billion in annual system-wide sales and a presence of more than 30,000 restaurants across 100+ countries. RBI is the parent company of four of the most distinguished and well-known quick...
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Toronto, Ontario, Canada Restaurant Brands International Inc Full timeAbout Restaurant Brands InternationalRestaurant Brands International Inc. is a leading quick service restaurant company with a global presence. With over $40 billion in annual system-wide sales and over 30,000 restaurants in more than 100 countries, RBI owns four of the world's most prominent quick service restaurant brands – TIM HORTONS, BURGER KING,...
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Toronto, Ontario, Canada Restaurant Brands International Inc Full timeAbout Restaurant Brands InternationalRestaurant Brands International Inc. is a leading quick service restaurant company with a global presence. With over $40 billion in annual system-wide sales and over 30,000 restaurants in more than 100 countries, RBI owns four iconic quick service restaurant brands – TIM HORTONS, BURGER KING, POPEYES, and FIREHOUSE...
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Toronto, Ontario, Canada Restaurant Brands International Inc Full timeAbout Restaurant Brands InternationalRestaurant Brands International Inc. is a leading quick service restaurant company with a global presence. With over $40 billion in annual system-wide sales and over 30,000 restaurants in more than 100 countries, RBI owns four iconic quick service restaurant brands – TIM HORTONS, BURGER KING, POPEYES, and FIREHOUSE...
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Toronto, Ontario, Canada Restaurant Brands International Inc Full timeAbout Restaurant Brands InternationalRestaurant Brands International Inc. is a leading quick service restaurant company with a global presence. With over $40 billion in annual system-wide sales and over 30,000 restaurants in more than 100 countries, RBI owns four of the world's most prominent quick service restaurant brands – TIM HORTONS, BURGER KING,...
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Toronto, Ontario, Canada Restaurant Brands International Inc Full timeAbout Restaurant Brands InternationalRestaurant Brands International Inc. is a leading quick service restaurant company with a global presence. Our portfolio includes iconic brands such as TIM HORTONS, BURGER KING, POPEYES, and FIREHOUSE SUBS. We are committed to delivering exceptional customer experiences and driving business growth through innovative...
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Toronto, Ontario, Canada Restaurant Brands International Inc Full timeAbout Restaurant Brands InternationalRestaurant Brands International Inc. is a leading quick service restaurant company with a global presence. Our portfolio includes iconic brands such as TIM HORTONS, BURGER KING, POPEYES, and FIREHOUSE SUBS. We are committed to delivering exceptional customer experiences and driving business growth through innovative...
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Toronto, Ontario, Canada Restaurant Brands International Inc Full timeAbout Restaurant Brands InternationalRestaurant Brands International Inc. is a leading quick service restaurant company with a global presence. Our portfolio includes iconic brands such as TIM HORTONS, BURGER KING, POPEYES, and FIREHOUSE SUBS. We are committed to delivering exceptional customer experiences and driving business growth through innovative...
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Toronto, Ontario, Canada Restaurant Brands International Inc Full timeAbout Restaurant Brands InternationalRestaurant Brands International Inc. is a leading quick service restaurant company with a global presence. Our portfolio includes iconic brands such as TIM HORTONS, BURGER KING, POPEYES, and FIREHOUSE SUBS. We are committed to delivering exceptional customer experiences and driving business growth through innovative...
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Digital Marketing Leader
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Toronto, Ontario, Canada Restaurant Brands International Inc Full timeAbout Restaurant Brands International:Restaurant Brands International Inc. is a leading quick service restaurant company with a global presence. With over $40 billion in annual system-wide sales and over 30,000 restaurants in more than 100 countries, RBI owns four of the world's most prominent and iconic quick service restaurant brands – TIM HORTONS®,...
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Toronto, Ontario, Canada Restaurant Brands International Inc Full timeAbout Restaurant Brands International:Restaurant Brands International Inc. is a leading quick service restaurant company with a global presence. With over $40 billion in annual system-wide sales and over 30,000 restaurants in more than 100 countries, RBI owns four of the world's most prominent and iconic quick service restaurant brands – TIM HORTONS®,...
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Toronto, Ontario, Canada Restaurant Brands International Inc Full timeAbout Restaurant Brands International Inc.Restaurant Brands International Inc. is one of the world's largest quick service restaurant companies with over $40 billion in annual system-wide sales and over 30,000 restaurants in more than 100 countries. RBI owns four of the world's most prominent and iconic quick service restaurant brands – TIM HORTONS, BURGER...
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Toronto, Ontario, Canada Restaurant Brands International Inc Full timeAbout Restaurant Brands International Inc.Restaurant Brands International Inc. is one of the world's largest quick service restaurant companies with over $40 billion in annual system-wide sales and over 30,000 restaurants in more than 100 countries. RBI owns four of the world's most prominent and iconic quick service restaurant brands – TIM HORTONS, BURGER...
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Toronto, Ontario, Canada Restaurant Brands International Inc Full timeAbout Restaurant Brands International Inc.Restaurant Brands International Inc. is a leading global quick service restaurant company with a portfolio of iconic brands, including TIM HORTONS, BURGER KING, POPEYES, and FIREHOUSE SUBS. With a strong presence in over 100 countries, RBI is committed to delivering exceptional customer experiences and driving...
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Toronto, Ontario, Canada Restaurant Brands International Inc Full timeAbout Restaurant Brands International Inc.Restaurant Brands International Inc. is a leading global quick service restaurant company with a portfolio of iconic brands, including TIM HORTONS, BURGER KING, POPEYES, and FIREHOUSE SUBS. With a strong presence in over 100 countries, RBI is committed to delivering exceptional customer experiences and driving...
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Toronto, Ontario, Canada Restaurant Brands International Inc Full timeAbout Restaurant Brands InternationalRestaurant Brands International Inc. is a leading quick service restaurant company with a global presence. Our portfolio includes iconic brands such as TIM HORTONS, BURGER KING, POPEYES, and FIREHOUSE SUBS. We are committed to delivering exceptional guest experiences and driving sustainable outcomes for our business,...
