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Sales Business Development Representative

2 months ago

Edmonton, Alberta, Canada X-Treme Packaging Services Inc Full time
Job Title: Sales Account Representative

The Sales Account Representative is a key member of our team, responsible for driving business growth by identifying new business opportunities, building and maintaining strong client relationships, and developing strategic partnerships.

Key Responsibilities:
  • Conduct market research to identify potential markets, industries, and segments that align with our product and service offerings.
  • Collaborate with senior leadership to develop strategic plans for expansion, including setting short-term and long-term business development goals.
  • Explore new business models, sales channels, and partnerships that align with our vision and can help diversify revenue streams.
  • Gather feedback from clients to ensure services meet their expectations.
  • Ensure existing clients are satisfied with our services, and regularly follow up to check on their evolving needs.
  • Use client feedback to enhance the service offerings and maintain strong client relationships.
  • Ensure that client contracts are renewed, and terms are renegotiated in a timely manner, focusing on long-term retention and growth opportunities.
  • Serve as the point of escalation for any client issues or service concerns.
Lead Generation and Sales:
  • Identify prospective clients through various channels such as networking, cold calling, social media, email campaigns, and industry events.
  • Build a robust sales pipeline with qualified leads.
  • Develop and deliver customized proposals and presentations that showcase the value proposition of our products or services.
  • Lead contract negotiations with clients, focusing on creating mutually beneficial agreements.
  • Identify opportunities to offer additional products or services to existing clients that align with their needs and add value to their business.
Reporting and Performance Tracking:
  • Use CRM tools and analytics platforms to monitor the sales pipeline, track the status of leads, and forecast potential revenue.
  • Provide detailed performance reports to senior management, highlighting sales results, growth opportunities, and any potential risks.
  • Present data-driven insights to support strategic decisions.
  • Monitor key performance indicators (KPIs), such as conversion rates, client retention, and revenue growth.
  • Adjust business development strategies based on performance metrics to continuously improve outcomes.
Networking and Market Presence:
  • Attend trade shows, conferences, networking events, and industry forums to build our brand presence, establish new contacts, and stay informed about industry trends.
  • Explore partnerships that can drive mutual growth, expand market reach, or enhance product offerings.
  • Continuously grow a network of industry contacts, potential partners, and key stakeholders.
  • Use networking opportunities to identify business opportunities and strengthen our position in the market.
  • Collaborate with marketing, product development, finance, and customer service teams to ensure that client requirements are being met.
  • Facilitate internal communication to ensure smooth onboarding and execution of client projects.
  • Communicate client feedback, market needs, and trends with internal teams to help shape product development, marketing strategies, and service offerings.
  • Act as a liaison between clients and internal teams to troubleshoot issues, ensure timely delivery of services, and continuously improve operational efficiency.
Requirements:
  • Proven track record in generating new business and closing deals.
  • Ability to identify market opportunities and create strategies to capture them.
  • Excellent verbal and written communication, with the ability to present to and engage with C-suite executives.
  • Strong interpersonal skills with the ability to build and maintain lasting relationships.
  • Ability to analyze market data and translate it into actionable business development strategies.
  • Bachelor's degree in business, marketing, sales, or a related field is required.
  • Minimum of 5-7 years of proven experience in business development, sales, or a related role within a Business to Business (B2B) environment.
  • Demonstrated experience in identifying and pursuing new business opportunities, building client relationships, and closing deals.
  • Experience working in industries, such as packaging, manufacturing, or technology is a strong asset.
  • Proven track record of achieving or exceeding sales targets and business development goals.
  • Experience managing the full sales cycle, from lead generation to deal closing.