Programmatic Advertising Specialist
3 days ago
About Us
At Carbon, Inc., we believe that removing barriers to ecommerce and providing access to cutting-edge technology can change lives. We've built a platform to support entrepreneurs worldwide and want talented individuals to join us in shaping the future of commerce.
Our team consists of passionate experts who combine creativity and technical skills to design innovative solutions and provide unparalleled customer experiences. As a Media Planner, Amazon DSP, you will be an integral part of our strategy team.
The Opportunity
We're seeking a highly skilled candidate with extensive knowledge in programmatic advertising and Amazon DSP to lead the development and execution of comprehensive media plans that deliver tangible results. You'll have the freedom to bring your ideas to life, leveraging data to optimize performance and stay ahead of industry trends.
In this role, you'll oversee campaign execution, analyze performance, and optimize media spend to ensure maximum ROI. Your ability to think strategically, communicate effectively, and adapt to changing circumstances will make you an invaluable asset to our team.
Your Impact
- Strategic Planning & Campaign Execution: Develop and execute comprehensive media plans that meet or exceed client expectations. Utilize first-party and third-party data to drive performance and inform strategic decisions.
- Analytics & Performance Improvement: Analyze campaign performance, identify areas for improvement, and implement changes to enhance efficiency and effectiveness.
- Stakeholder Collaboration & Communication: Collaborate with internal teams to align media plans with broader marketing strategies and educate clients on Amazon DSP capabilities and industry trends.
Your Qualifications
- Amazon DSP & Programmatic Expertise: 3+ years of experience in media planning, programmatic advertising, or Amazon DSP campaign management.
- Data Analysis & Strategic Thinking: Proven ability to analyze campaign performance and use data-driven insights to inform strategic decisions.
- Effective Communication & Stakeholder Management: Strong communication and interpersonal skills, with the ability to educate stakeholders on programmatic best practices and Amazon DSP capabilities.
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