Strategic Product Marketing Director

3 weeks ago


Old Toronto, Canada BioTalent Canada Full time
About the Role

We are seeking a highly skilled Strategic Product Marketing Director to lead our dermatology marketing efforts for Dupixent.

Responsibilities
  • Develop and execute brand plans for Dupixent, leveraging patient-centric approaches and deep customer insights.
  • Partner with global teams to support the brand vision and ensure alignment of marketing activities.
  • Evaluate market environments using data on customers and patients, refining market understanding and anticipating evolving market dynamics.
  • Conduct analysis, devise strategies, and organize resources for timely execution of annual brand plans.
  • Implement brand positioning and messaging, ensuring alignment of tactics and competitor strategy anticipation.
Requirements
  • Bachelor's degree or equivalent; MBA or graduate degree preferred.
  • Minimum 5 years product management experience or equivalent.
  • Experience selling a biologic in a competitive market an asset.
  • Technical marketing skills including segmentation and competitive strategies.
  • Working knowledge of reimbursement on provincial and private payer levels.
  • Excellent technical aptitude and marketing skills.
  • Fluency in English; French an asset.
Estimated Salary Range

$120,000 - $160,000 per annum, based on location and experience.

About Us

BioTalent Canada is an equal opportunity employer committed to diversity and inclusion. We offer a dynamic work environment and opportunities for growth and development.



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