Marketing Analytics Expert

2 weeks ago

Old Toronto, Canada Scene+ Full time
About the Role

We are seeking a highly skilled Marketing Data Scientist to join our team at Scene+. As a trusted brand, driven by the belief that there's always something to look forward to with rewards for every kind of life, we're looking for someone who can leverage analytics and demonstrate marketing effectiveness.

Key Responsibilities
  • Analyze marketing data: Monitor campaign performance and consult on adjustments to marketing strategy based on findings.
  • Optimize: Augment existing campaigns with insights and tools created by the data science team.
  • Grow: Research new tools, trends, and approaches, and work with vendors to stay up-to-date with the latest methodologies and best practices in the field.
Requirements
  • Data Science background with experience in marketing and campaign analytics.
  • Worked with big data sets in a customer-facing industry and applied findings to drive decisions and pinpoint gaps in data point collection.
  • Experience with testing frameworks like A/B, long-term control holdouts, and price optimization.
Benefits

We offer a competitive salary and benefits package, performance-based bonuses, and extra rewards from our owners, including discounted rates on mortgages, banking, movies, and more.

Estimated Salary: $120,000 - $180,000 per year, depending on location and experience.

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