Lead Producer

1 month ago


Montreal, Quebec, Canada Mattel Full time
Job Title: Lead Digital Producer

We are seeking a highly skilled and experienced Lead Digital Producer to join our team at Mattel. As a key member of our Integrated Marketing Communications team, you will be responsible for driving the creative vision and execution of challenger advertising campaigns, ensuring that each project aligns with our brand strategy and meets our quality standards and marketing objectives.

Key Responsibilities:
  • Manage the production of Demand Creation Videos from ideation through delivery, working with internal and external partners to ensure strong and impactful break-frame creative.
  • Support creative development from conception to completion, assisting with identifying scope, assessing budget, and outlining production needs.
  • Manage production of creative assets, working with in-house and third-party resources to deliver high-quality content.
  • Contribute to the development of audience-first breakthrough creative approaches and styles for social content, advertising campaigns, and photo content.
  • Build project estimates, schedules, budgets, and Statements of Work (SOW) to ensure efficient project execution.
  • Manage communication flow with internal and external stakeholders, including freelancers, agencies, and brand teams.
  • Track product samples, assist in developing and disseminating creative treatments, storyboards, and briefs.
  • Manage asset delivery, metadata, and organization with the Mattel DAM.
  • Direct, perform, and edit internal product photo and video sessions.
Requirements:
  • Bachelor's degree in film production, communications, or related field or equivalent experience.
  • Minimum 5 years of production experience, creating videos for digital platforms, specifically working with a Mac.
  • Strong understanding of digital content platforms and requirements.
  • Creative thinking skills with experience innovating that leads to engaging and playful visual storytelling.
  • Excellent creative and technical skills for digital photography and video.
  • Bilingual (English and French), oral and written.
About Mattel:

Mattel is a leading global toy and family entertainment company and owner of one of the most iconic brand portfolios in the world. We engage consumers and fans through our franchise brands, including Barbie, Hot Wheels, Fisher-Price, American Girl, Thomas & Friends, UNO, Masters of the Universe, Matchbox, Monster High, MEGA, and Polly Pocket, as well as other popular properties that we own or license in partnership with global entertainment companies.

Our products are sold in more than 195 countries in collaboration with the world's leading retail and ecommerce companies.


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