Social Media Marketing Specialist
4 weeks ago
Job Requisition ID #
24WD78750As a Social Media Coordinator on our Global Employer Brand team, you will support our social media channels and be a champion for Autodesk's employer brand and culture externally to attract talent. You will help maintain our online presence on social media platforms through specific content strategies and targeting.
This is a 6-month contract position. Location: Remote in Canada.
Key Responsibilities
- Develop and implement social media content strategies to engage with our audience and attract talent.
- Manage online presence for social media platforms like Instagram, LinkedIn, Facebook, and X.
- Support social listening, responding, and testing strategies for integrated marketing campaigns across social and digital platforms.
- Coordinate and manage story sourcing efforts among employees to create content to be shared externally.
- Research, track, and analyze consumer behaviors and trends to inform social media marketing campaigns.
- Conduct A/B testing for ad creatives to optimize performance and enhance engagement.
- Implement data-driven insights to refine and iterate on creative elements.
- Define and track metrics related to recruitment marketing outcomes, identifying opportunities for ongoing improvement, content, and tactics.
Requirements
- 3+ years of social media marketing experience, ideally specializing in talent acquisition and recruitment.
- Understanding of the recruitment process and candidate journey.
- Experience with digital marketing channels (CRM, email, app, affiliate, social media).
- Team player with the ability to collaborate effectively with cross-functional teams.
- Excellent verbal and communication skills.
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