Principal Game Designer

4 weeks ago


Toronto, Ontario, Canada Hasbro Full time

Welcome to Hasbro, where creativity and innovation come together to create unforgettable experiences for kids. We are seeking a talented Principal Game Designer - Lead Creative Vision to join our team and help shape the future of kids' games.

This is an exciting opportunity for an experienced game designer to lead the creative vision for our mobile games aimed at young children. As a Principal Game Designer - Lead Creative Vision, you will be responsible for defining and driving the overall design vision for our games, ensuring they are fun, engaging, and safe for kids.

Key Responsibilities:

  • Develop and own the design vision for new and existing live-service mobile games.
  • Drive the development of fresh, engaging content that captivates children, balancing fun with the curiosity to learn.
  • Define and implement core game mechanics, systems, and features that drive engagement and retention.
  • Collaborate with product management to ensure that the game's design and monetization strategies are harmoniously integrated into gameplay loops.
  • Champion the needs of young players, ensuring the games are intuitive, frustration-free, and accessible.

Requirements:

  • 7+ years of experience in game design, with at least 3 years in a senior design role for mobile games, ideally within live service environments.
  • Proven track record building and delivering engaging game mechanics and content that resonate with a young audience.
  • Experience working on games for children or family-friendly titles is highly desirable.
  • Strong understanding of live-service game design, including systems design, content delivery, and event-driven engagement models.
  • Ability to lead and encourage a creative team.
  • Experience with data-driven game design and iteration, balancing creative vision with business objectives.
  • Collaborative mindset to work across disciplines (art, engineering, product management).
  • Strong communication and presentation skills to clearly articulate design decisions to stakeholders at all levels.

What We Offer:

  • A collaborative and encouraging environment with opportunities to innovate and motivate change.
  • A chance to play a key role in our studio's growth and shape the future of kids' games.
  • A team passionate about delivering high-quality, imaginative content that resonates with our audience.


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