Cannabis Industry Marketing Professional
3 weeks ago
Avicanna Inc. (TSX:AVCN) is a Canadian biopharmaceutical company seeking an experienced Medical Marketing Manager to drive marketing strategies and campaigns in Canada.
Key Responsibilities
- Develop and execute medical sales and marketing strategies
- Analyze market trends, sales, and channels to support forecasting
- Manage digital marketing initiatives, including website content, social media, email marketing, and online advertising campaigns
- Collaborate with cross-functional teams to align marketing efforts with business goals
- Develop and manage promotional plans and materials for trade shows and events
- Analyze marketing performance metrics and KPIs to track campaign effectiveness and patient engagement
Requirements
- Bachelor's degree in marketing, business administration, or similar
- At least 5 years' experience as a marketing manager
- Proven track record of developing successful marketing strategies and campaigns
- Experience in medical or pharmaceutical field an asset
- Knowledge of regulatory requirements and compliance considerations in healthcare marketing
- Proficiency with online marketing and social media strategy
Estimated Salary: $120,000 - $180,000 per annum, depending on experience.
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