Marketing Communications Professional

1 day ago

Calgary, Alberta, Canada CB Canada Full time

Job Title: Marketing Communications Professional

Job Summary: We are seeking a highly skilled Marketing Communications Professional to join our team at CB Canada. As a Marketing Communications Professional, you will be responsible for developing and executing nationwide internal and external campaigns, leveraging your marketing and communications knowledge to curate content for various B2B and B2C audiences.

Key Responsibilities:

  • Maintain the design, up-to-date content, and operation of multiple company websites/domains utilizing CMS platforms such as WordPress
  • Prepare and design various communications materials, including presentations, print and online advertising, website content, press releases, and newsletters
  • Promote employee engagement, awareness, and understanding by delivering innovative, informative, and consistent materials
  • Manage and monitor social media channels and online review platforms while ensuring brand standards are followed
  • Deliver messaging using various tools, including brochures, web, video, infographics, and social media
  • Analyze social engagement to inform future social marketing activities and pro-actively participate in the ideation and development of content and campaigns
  • Identify, develop, and execute communications strategies for key media contacts and customer references
  • Collaborate with internal business units to develop content calendars, promotional opportunities, creative messaging, and content creation
  • Create, design, and manage marketing communications activities to generate brand identity, drive opportunities, and engage the community
  • Research, write and edit stories for our internal app, social media, and other internal communications
  • Provide online customer support by responding to customer inquiries and reviews on relevant platforms

About Us: At CB Canada, we are dedicated to being the employer of choice. We offer a competitive salary, health benefits, ongoing education, and access to the newest and coolest tools. Our people are our greatest asset, and we are passionate about people transportation and have over 65 years of experience getting our clients Safely Home.

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