Creative Visionary for Beauty

6 days ago

Toronto, Ontario, Canada Loblaw Companies Limited Full time

About Loblaw Agency

Loblaw Agency is a newly established, in-house creative agency within the Marketing department of Loblaw Companies Limited. We are seeking a highly skilled and experienced professional to join our team as a Manager, Art Direction, Beauty.

The successful candidate will work in partnership with a Senior Copywriter and will play a key role in the development of creative ideas for beauty campaigns across various mediums.

Key Responsibilities:

  • Partner with the Senior Copywriter to deliver exceptional creative ideas for beauty campaigns, across all mediums
  • Develop strong strategic acumen to deliver creative ideas on brief and on brand
  • Be involved in all aspects of creative from initial conception, overall look and feel, to direction of creative on set, to approval of post-production for beauty marketing initiatives
  • Keen eye for trends and masterful on-set direction and ability to partner with vendors to develop content (e.g., photography, video) to support the creative strategy and vision
  • Direct and be accountable for the final development and production of visual creative assets
  • Ensure brand guidelines and directives are embraced and adhered to in all executions
  • Lead the creation of storyboards for the production of videos (social media, television, digital etc.)
  • Create inspiring, concise presentations and sell your work effectively
  • Keep up to date with digital and social best in class developments
  • Stay curious and be familiar with competitor marketing programs
  • Be resourceful to work with different budgets and come forward with ideas, solutions and suggestions

Qualifications:

  • 5+ years of experience in art directing in the beauty space
  • Bachelor's degree or Diploma, new media arts, creative advertising or equivalent
  • A creative visionary, with an unwavering dedication to achieving creative excellence
  • Trusted partner and possess the insight, knowledge and professional leadership to confidently move from concept through to completion of a project, bringing concepts to life
  • Expert ability to lead and direct photography and broadcast shoots
  • Ability to prioritize and lead multiple deadline-driven task/projects in a fast-paced environment
  • Proven ability to create effective, original advertising materials on tight timelines
  • Exceptionally innovative and creative, with excellent ability to collaborate
  • Exceptional interpersonal skills in order to effectively source information, obtain approvals, build relationships, and provide influence to achieve success
  • Excellent organizational, planning and problem-solving skills

How You'll Succeed

  • At Loblaw, we seek great people to continually strengthen our culture. We believe great people model our values, are authentic, build trust and make connections.
  • If that sounds like you, and you are open-minded, responsive to change and up to the challenges provided in a fast-paced retail environment, we'd like to meet you.
  • In addition, we believe that compliance with laws is about doing the right thing. Upholding the law is part of our Code of Conduct – it reinforces what our customers and stakeholders expect of us.

Employment Type: Full time

Type of Role: Regular

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