Salesforce Marketing Cloud Solutions Developer
7 days ago
We are seeking an experienced Salesforce Marketing Cloud (SFMC) developer to join our team. As a key member of our Product and Technology team, you will be responsible for developing customized solutions, analyzing project objectives, creating email journeys, and troubleshooting errors.
Key Responsibilities- Develop and implement SMS and email automation solutions using Salesforce Marketing Cloud.
- Design and execute complex marketing campaigns to drive customer engagement and retention.
- Work closely with the product team to understand business requirements, translating them into technical solutions.
- Ensure that SFMC meets brand guidelines and complies with data and privacy regulations.
- Accountable for ensuring marketing requirements are delivered in partnership with Product and Technology.
- Implement established best practices and identify opportunities and new strategies/tactics to improve programs.
- Track and analyze all programs against business goals and objectives.
To be successful in this role, you must have:
- 5+ years of experience in SFMC, specifically:
- Configure and set up data models (data extensions, shared data extensions, Contact model).
- Translating business needs into automated processes/journeys using different activities in Automation Studio and Journey Builder.
- Create dynamic, personalized marketing assets using various scripting languages.
- Build Marketing Cloud web experience (data forms, custom preference pages).
- Explain subscription management.
- Work through and resolve scenarios using REST and SOAP API.
- Understanding (experience preferred) of Email / ISP Domain Health Management.
- Exceptional communication skills and extensive technical SFMC and data experience.
- Experience with HTML, CSS, AMPscript, SQL, SSJS proficiency required, WXProxy nice to have.
- Comfort working within multiple marketing tech stacks, cross-department collaboration, and highly technical teams.
- SFMC Developer Certification is a must, SFMC Consultant nice to have.
- Understanding of MC Connect and data exchange between SFMC and SF required.
- Experience with Sales Cloud is a must, CDP nice to have.
- Experience with SF Support.
O2E Brands has been named one of Canada's Best Workplaces 14 times. We value diversity and inclusivity—accommodations available upon request.
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