Sales and Marketing Director for Senior Communities
6 days ago
We are seeking an experienced Sales and Marketing Director to join our team at Shelby American, Inc. In this role, you will be responsible for generating leads, closing sales, and developing marketing strategies to achieve business goals for our designated RSI community.
Key Responsibilities:
• Generate leads and close sales by utilizing effective marketing strategies to achieve business goals.
• Cultivate referral relationships within your designated territory and provide leadership, communication, and marketing training to other staff members as instructed by the Director of Marketing.
• Design and implement lead generation activities, monitor and track leads, and provide lead management training to other staff members when required.
• Develop and implement a marketing plan in conjunction with the Director of Marketing.
• Actively participate in all lead-generating special events and offer seniors the opportunity to tour the community, stay overnight, or try a meal to learn more about the benefits of living at a Ray Stone Senior Community.
• Provide prospective residents with a customized tour, cultivate the relationship using excellent people and sales skills, and ultimately convert prospects into residents.
Requirements:
- One to three years of experience in direct sales, preferably with proven success.
- Minimum of one year generating sales leads through networking, preferably with prior experience in Residential Leasing.
- Experience with Align and Yardi, preferably proficiency in Microsoft Office.
- Previous experience serving senior citizens and familiarity with related laws and regulations, preferred.
What We Offer:
- Comprehensive benefits package, including medical, dental, and vision insurance.
- 401K with employer match available.
- Flexible Spend Account.
- Employee Assistance Program.
- Life Insurance.
- 9 Paid Holidays.
- Vacation and Sick Leave.
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