Data Analyst

2 months ago

Burnaby, British Columbia, Canada Gateway Casinos & Entertainment Limited Full time
About the Role

We are seeking a highly skilled Data Analyst to join our corporate marketing team at Gateway Casinos & Entertainment Limited. As a Data Analyst, you will play a critical role in providing data-driven insights to support business decisions and drive revenue growth.

Key Responsibilities
  • Assist the corporate marketing team in developing and executing direct marketing projects to achieve company objectives.
  • Support business, corporate, and property leaders by providing reporting and analysis to inform strategic business decisions.
  • Examine marketing promotions and programs to identify opportunities to improve ROI, customer engagement, and retention.
  • Analyze customer behavior and recommend changes to marketing offers, promotions, and programs in collaboration with the marketing team.
  • Regularly distill large amounts of data into actionable recommendations and presentations for management.
  • Use exploratory data analysis techniques to identify meaningful relationships, patterns, or trends from complex data sets.
  • Drive innovative approaches to marketing analysis and data-driven decision making.
Requirements
  • 2+ years of analytical experience or equivalent combination of education and experience.
  • Undergraduate degree in Statistics, Business Analysis, Data Science, Mathematics, Business Administration, or an equivalent combination of education and experience.
  • Masters degree preferred.
  • Strong analytical and programming skills, including data manipulation, statistical analytics, and marketing studies.
  • Demonstrated proficiency in working with large datasets and producing data-driven insights to support business initiatives.
  • Proficient in SQL programming and data warehousing concepts.
  • Proficient in statistical language R, with experience in packages including tidyverse, dplyr, ggplot, and lubridate.
  • Advanced knowledge of Excel, including pivot tables and lookups.
  • Preference for knowledge with project-oriented workflow in RStudio and modern software collaboration tools (Git and Github).
  • Excellent interpersonal, communication, organizational, and multi-tasking skills.
  • Willingness to learn and capable of understanding new concepts and mastering new skills quickly.
Working Conditions

This role is based in an office environment and requires manual dexterity to use a desktop computer and peripherals.

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