Content Marketing Manager

1 day ago

Vancouver, British Columbia, Canada Procurify Full time
About Procurify

Procurify is a remote-first company with a big heart and a strong ambition to modernize the way organizations manage business spend. We're trusted by hundreds of companies around the world — across industries like biotechnology, education, health care, manufacturing, and software — to manage over $30B in spend. We recently closed $50M in Series C funding to help us strengthen our core offering, launch new payment capabilities, and provide customers with an AI-enhanced procure-to-pay experience.

Job Description

We're looking for a talented and team-driven Content Marketing Manager to join us on our journey. The ideal candidate is a motivated and curious self-starter, continuously cultivating their ability to identify, communicate and develop innovative and meaningful intent-based B2B content that clearly explains what we do and how we help our customers manage all business spend.

Key Responsibilities
  • Execute against Procurify's content marketing strategy to drive key metrics across the user lifecycle, with specific focus on conversion, acquisition, and retention
  • Generate engaging social media content aimed specifically at finance leaders, expanding our audience on platforms like LinkedIn
  • Develop concise and compelling emails and social media copy to support our sales teams in amplifying our events, webinars, whitepapers, and other campaigns
  • Write high-converting landing page copy that captures the attention and interest of our audience, driving campaign success
  • Manage Procurify's editorial calendar for content planning and production, and perform regular audits for content gap analysis
  • Create high-value, intent-based content that resonates and speaks to the perfect buyer and converts website visitors into high-quality marketing leads
  • Leverage marketing analytics and KPIs to make data-driven decisions about current and future content strategies, understand content effectiveness, and continuously improve how our content influences awareness, website traffic, and overall lead conversions
  • Build trust and awareness in the Procurify brand by deeply understanding our buyers and creating content that addresses their pain points
  • In collaboration with our Web Manager, leverage SEO best practices to drive higher website traffic and engagement that will allow us to scale and grow the content marketing channel organically
  • Be diligent in keeping all our content and assets accurate, up-to-date and ahead of the market
Requirements
  • 5+ years' experience in high-growth marketing, preferably with a SaaS or B2B company
  • Strong content marketing management and hands-on execution with examples of great content
  • Deep understanding of the importance of intent-based content, value-based content, SEO content and unified content tone and voice across all channels
  • Outstanding written communication and relationship-building abilities
  • Positive and open-minded with excellent leadership, problem-solving and strategic thinking skills
  • Team player aligned with organizational objectives while working as an individual contributor
  • Solid project management skills including the ability to collaborate with cross-functional partners, prioritize high-impact content marketing activities and keep the projects moving forward

  • Senior Content Marketing Manager

    1 day ago

    Vancouver, British Columbia, Canada Marketing Tip Full time

    About the RoleWe are seeking a highly skilled Senior Content Marketing Manager to join our Marketing team. As a key member of our team, you will be responsible for developing and executing a comprehensive content strategy that drives audience engagement and supports Spare's growth within the transit and mobility sectors.Key ResponsibilitiesDevelop and...

  • Senior Content Marketing Manager

    24 hours ago

    Vancouver, British Columbia, Canada Marketing Tip Full time

    About the RoleWe are seeking a highly skilled Senior Content Marketing Manager to join our Marketing team. As a key member of our team, you will be responsible for developing and executing a comprehensive content strategy that drives audience engagement and supports Spare's growth within the transit and mobility sectors.Key ResponsibilitiesDevelop and...

  • Manager, Content Marketing

    2 weeks ago

    Vancouver, British Columbia, Canada BCLC Full time

    Lead Content Marketing Strategist Develop and execute content marketing strategies to engage customers across BCLC owned channels, driving business growth and community benefits. About the Role This hybrid role leads the development of content marketing strategies and plans to engage customers through relevant and contextual multimedia content disseminated...

  • Senior Content Marketing Manager

    3 weeks ago

    Vancouver, British Columbia, Canada Conexiom Full time

    About Conexiom:Conexiom is a leading provider of artificial intelligence (AI) powered sales order and invoice automation solutions for manufacturers and distributors. Our platform transforms emailed sales orders and invoices into fast, accurate digital transactions, enabling businesses to win and retain customers through a best-in-class order fulfillment...

  • Senior Content Marketing Manager

    3 weeks ago

    Vancouver, British Columbia, Canada Conexiom Full time

    About Conexiom:Conexiom is a leading provider of artificial intelligence (AI) powered sales order and invoice automation solutions for manufacturers and distributors. Our platform transforms emailed sales orders and invoices into fast, accurate digital transactions, enabling businesses to win and retain customers through a best-in-class order fulfillment...

  • Content Marketing Strategist

    4 weeks ago

    Vancouver, British Columbia, Canada Procurify Full time

    About the RoleProcurify is seeking a highly skilled Content Marketing Manager to join our team and play a key role in developing and executing our content marketing strategy. As a Content Marketing Manager, you will be responsible for creating and implementing a content marketing plan that drives engagement, conversion, and retention across the user...

  • Content Marketing Strategist

    3 weeks ago

    Vancouver, British Columbia, Canada Procurify Full time

    About the RoleProcurify is seeking a highly skilled Content Marketing Manager to join our team and play a key role in developing and executing our content marketing strategy. As a Content Marketing Manager, you will be responsible for creating and implementing a content marketing plan that drives engagement, conversion, and retention across the user...

  • Content Marketing Strategist

    3 weeks ago

    Vancouver, British Columbia, Canada Procurify Full time

    About the RoleProcurify is seeking a highly skilled Content Marketing Manager to join our team and play a key role in developing and executing our content marketing strategy. As a Content Marketing Manager, you will be responsible for creating and implementing a content marketing plan that drives engagement, conversion, and retention across the user...

  • Content Marketing Strategist

    2 weeks ago

    Vancouver, British Columbia, Canada Procurify Full time

    About the RoleProcurify is seeking a highly skilled Content Marketing Manager to join our team and play a key role in bringing our content strategy to life. As a Content Marketing Manager, you will be responsible for developing and executing a comprehensive content marketing plan that drives engagement, conversion, and retention across the user lifecycle.Key...

  • Content Marketing Strategist

    3 weeks ago

    Vancouver, British Columbia, Canada Procurify Full time

    About the RoleProcurify is seeking a highly skilled Content Marketing Manager to join our team and play a key role in bringing our content strategy to life. As a Content Marketing Manager, you will be responsible for developing and executing a comprehensive content marketing plan that drives engagement, conversion, and retention across the user lifecycle.Key...

  • Content Marketing Specialist

    2 weeks ago

    Vancouver, British Columbia, Canada Canaccord Genuity Group Inc. Full time

    About the RoleWe are seeking a highly skilled Content Marketing Specialist to join our team at Canaccord Genuity Group Inc. As a key member of our marketing team, you will be responsible for developing and executing a comprehensive content marketing strategy that drives engagement, builds brand awareness, and supports our sales efforts.Key...

  • Content Marketing Specialist

    3 weeks ago

    Vancouver, British Columbia, Canada Canaccord Genuity Group Inc. Full time

    About the RoleWe are seeking a highly skilled Content Marketing Specialist to join our team at Canaccord Genuity Group Inc. As a key member of our marketing team, you will be responsible for developing and executing a comprehensive content marketing strategy that drives engagement, builds brand awareness, and supports our sales efforts.Key...

  • Content Marketing Specialist

    1 day ago

    Vancouver, British Columbia, Canada Canaccord Genuity Group Inc. Full time

    Content Marketer Job DescriptionCanaccord Genuity Group Inc. is seeking a highly skilled Content Marketer to join our team. As a Content Marketer, you will be responsible for creating engaging and effective content to increase brand awareness and drive online traffic to our website.Key Responsibilities:Develop and implement a content marketing strategy to...

  • Content Marketing Specialist

    1 day ago

    Vancouver, British Columbia, Canada Canaccord Genuity Group Inc. Full time

    Content Marketer Job DescriptionCanaccord Genuity Group Inc. is seeking a highly skilled Content Marketer to join our team. As a Content Marketer, you will be responsible for creating engaging and effective content to increase brand awareness and drive online traffic to our website.Key Responsibilities:Develop and implement a content marketing strategy to...

  • Content Marketing Specialist

    24 hours ago

    Vancouver, British Columbia, Canada Canaccord Genuity Group Inc. Full time

    Content Marketer Job DescriptionCanaccord Genuity Group Inc. is seeking a highly skilled Content Marketer to join our team. As a Content Marketer, you will be responsible for creating engaging and effective content to support our sales team and drive online traffic to our website.Key Responsibilities:Develop and implement a content marketing strategy to...

  • Content Marketing Specialist

    1 day ago

    Vancouver, British Columbia, Canada Canaccord Genuity Group Inc. Full time

    Content Marketer Job DescriptionCanaccord Genuity Group Inc. is seeking a highly skilled Content Marketer to join our team. As a Content Marketer, you will be responsible for creating engaging and effective content to support our sales team and drive online traffic to our website.Key Responsibilities:Develop and implement a content marketing strategy to...

  • Content Marketing Specialist

    3 weeks ago

    Vancouver, British Columbia, Canada Canaccord Genuity Group Inc. Full time

    Job Title: Content Marketing SpecialistAt Canaccord Genuity Group Inc., we are seeking a highly skilled Content Marketing Specialist to join our team. As a key member of our marketing department, you will be responsible for creating and implementing a comprehensive content marketing strategy that drives engagement and conversions.Key Responsibilities:Develop...

  • Content Marketing Specialist

    3 weeks ago

    Vancouver, British Columbia, Canada Canaccord Genuity Group Inc. Full time

    Job Title: Content Marketing SpecialistAt Canaccord Genuity Group Inc., we are seeking a highly skilled Content Marketing Specialist to join our team. As a key member of our marketing department, you will be responsible for creating and implementing a comprehensive content marketing strategy that drives engagement and conversions.Key Responsibilities:Develop...

  • Content Marketing Strategist

    3 weeks ago

    Vancouver, British Columbia, Canada the Ladders Full time

    About the RoleVRIFY is seeking a highly skilled and innovative Content Marketing Manager to lead our content strategy and position VRIFY as the category leader in AI-enhanced mineral exploration.This critical role is responsible for building a content program that leverages the latest AI tools to create informative and engaging content.Key...

  • Content Marketing Strategist

    3 weeks ago

    Vancouver, British Columbia, Canada the Ladders Full time

    About the RoleVRIFY is seeking a highly skilled and innovative Content Marketing Manager to lead our content strategy and position VRIFY as the category leader in AI-enhanced mineral exploration.This critical role is responsible for building a content program that leverages the latest AI tools to create informative and engaging content.Key...