Strategic Marketing Director

3 weeks ago


Calgary, Alberta, Canada The Peak Group of Companies Full time
Job Overview

The Peak Group of Companies is a leading home improvement company with operations in Canada, the United States, Australia, and New Zealand. We supply innovative products to retailers such as Home Depot and Bunnings.

About the Role

This is a hybrid role that requires a strategic marketing leader to drive our brand and digital presence across North America, Australia, and New Zealand. The successful candidate will have a strong background in digital marketing, customer acquisition, and brand strategy.

Key Responsibilities
  • Develop and implement a multi-channel marketing strategy to drive growth and increase market share.
  • Collaborate with senior leadership to ensure alignment between marketing initiatives and the organization's strategic goals.
  • Oversee digital marketing initiatives, including SEO, SEM, email marketing, social media, and content creation, to build brand awareness and drive traffic.
Requirements
  • Bachelor's degree in Marketing, Business Administration, or a related field; MBA or equivalent advanced degree preferred.
  • 10+ years of progressive marketing experience, with a strong background in digital marketing, customer acquisition, and brand strategy.
  • Expertise in digital marketing tools, CRM platforms, SEO, PPC, and social media marketing.
What We Offer

We offer a dynamic work environment, competitive compensation package, and opportunities for professional growth and development. The estimated salary for this role is $150,000 per year plus discretionary bonus, depending on experience.



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