Digital Transformation Strategist

2 weeks ago


London, Ontario, Canada Northern Commerce Full time
{"_Heading": "Digital Marketing Strategist", "_Description": "Are you an innovative professional looking to take your skills to the next level in digital marketing? Northern Commerce is seeking a Digital Marketing Strategist to join our team", "_Responsibilities": "Main Responsibilities:

  • Craft and implement progressive email and SMS marketing strategies aligned with client business goals
  • Manage and optimize client CRM systems for data accuracy, implementing tailored customer journey mapping within the platform
  • Plan, execute, and refine multi-channel campaigns for clients, collaborating closely with cross-functional teams to ensure seamless delivery
  • Utilize data-driven insights to analyze and optimize client email, SMS and CRM campaign performance, focusing on key performance indicators
  • Conduct A/B testing on email elements to continually enhance campaign effectiveness, delivering impactful results for clients

", "_Requirements": "Requirements:

  • Minimum 2 years of hands-on experience specifically in designing and executing email and SMS marketing strategies using Salesforce Marketing Cloud (SFMC), Klaviyo and/or Adobe Campaign
  • Hands-on experience with journeys within the Salesforce and Adobe ecosystem, ensuring proficiency in leveraging automation capabilities
  • Strong analytical, organizational, and problem-solving skills, specifically applied to analyzing email and CRM campaign performance and providing strategic optimizations
  • Ability to work both independently and collaboratively within a team, fostering effective collaboration with cross-functional teams for campaign planning and execution
  • Familiarity with AmpScript, JavaScript, JSON and XML
  • Proficiency with HTML, MJML, CSS and/or responsive email coding

", "_CompanyInfo": "Northern Commerce is a leading digital solutions agency helping leading brands across North America navigate digital transformation. We have strategically assembled a group of innovators, who have a passion for technology, design, and improving digital experiences.", "_Benefits": "At Northern Commerce, we offer a comprehensive benefits package, including a Health Spending Account, Wellness Program & LifeWorks EAP, Fitness Reimbursement Program, Vet Care Program, RRSP Matching, Profit-Sharing Performance Bonuses, and Endless Professional Growth Opportunities.", "_Language": "en"}

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