Strategic Product Marketing Manager for MD Financial Management

2 weeks ago

Old Toronto, Canada Scotiabank Full time
About the Role

We are seeking an exceptional Strategic Product Marketing Manager to join our team at MD Financial Management. This is a pivotal role that requires a unique blend of marketing expertise, product knowledge, and leadership skills.

As a key member of our marketing team, you will be responsible for developing and executing strategic product marketing plans that drive business growth and customer engagement.

About the Team

You will be part of a dynamic and collaborative team that is passionate about delivering exceptional results. Our team is dedicated to creating innovative solutions that meet the evolving needs of our customers.

Key Responsibilities
  • Develop and execute strategic product marketing plans that align with our business objectives.
  • Leverage your expertise in product marketing to create compelling campaigns that drive customer engagement and loyalty.
  • Collaborate with cross-functional teams, including sales, product, and creative, to ensure seamless execution of marketing initiatives.
  • Conduct market research and analysis to inform product development and marketing strategies.
  • Manage budgets and resources to optimize return on investment (ROI) and maximize marketing effectiveness.
Requirements
  • Bachelor's degree in Marketing, Business Administration, or related field, or equivalent experience.
  • Minimum 5 years of experience in product marketing, with a proven track record of success in driving business growth and customer engagement.
  • Excellent communication and project management skills, with the ability to work effectively in a fast-paced environment.
  • Strong analytical and problem-solving skills, with the ability to interpret data and make informed decisions.
  • Ability to work independently and as part of a team, with a strong commitment to collaboration and open communication.
What We Offer
  • A competitive salary range of $120,000 - $180,000 per year, depending on experience.
  • A comprehensive benefits package, including medical, dental, and vision coverage.
  • A generous retirement savings plan, with company match.
  • Ongoing training and development opportunities to enhance your skills and career progression.
  • A dynamic and inclusive work environment that values diversity, equity, and inclusion.

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