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Community Relations Director

2 months ago

Oakville, Ontario, Canada Verve Full time

About Verve Senior Living

Verve Senior Living is a dynamic organization dedicated to providing exceptional care and services to older adults. We are committed to building a team that reflects the diversity of the communities we serve.

Job Summary

We are seeking a highly motivated and experienced Community Relations Manager to join our team. As a key member of our marketing and sales team, you will be responsible for developing and implementing effective marketing and sales strategies to achieve occupancy targets.

Key Responsibilities

  • Develop and implement home-specific marketing and sales programs to achieve occupancy targets.
  • Participate in and contribute to the Verve Quality Improvement (VQI) program at the home.
  • Market residential suites in accordance with established sales procedures to ensure occupancy targets are met.
  • Develop both new and existing potential resident contacts through a structured marketing and follow-up program.
  • Facilitate and ensure a smooth transition for new residents, including preparing and processing Tenancy Agreements, reviewing CHIP, and coordinating move-ins and room preparation.
  • Co-ordinate both internal and external public relations activities.
  • Conduct tours and act as the internal and external referral source for all sales and marketing contacts and activities.
  • Market the home through public speaking engagements, community functions, and ongoing contact with potential residents.
  • Maintain statistics to evaluate sales and marketing effectiveness, including maintaining complete and accurate sales records and preparing marketing and sales reports.
  • Implement the marketing objectives, policies, and procedures of the home.
  • Respond to resident inquiries and concerns, and provide resident information for all departments.
  • Attend and participate in regional marketing meetings.
  • Ensure that model suites are clean and attractive on a daily basis.
  • Assist with department heads in planning and implementing resident programs and services based on residents' needs and requests.

Requirements

  • Minimum grade 12. Post-secondary education with a preference to business administration, with a major in sales, marketing, communication, or public relations, or a background in an industry related to the position: real estate, healthcare, or sales.
  • Minimum five years of business experience, preferably in retirement, hospitality, healthcare, or consumer sales sectors.
  • Excellent verbal and written communication skills in the English language.
  • Must be a self-starter.
  • Must have a valid Ontario driver's license and be willing to drive own vehicle.
  • Must have proficiency with computers and be able to use Sherpa.

What We Offer

Verve Senior Living offers a competitive salary and benefits package, as well as opportunities for professional growth and development. If you are a motivated and experienced professional looking for a challenging and rewarding role, we encourage you to apply.